Word-of-mouth marketing Toolkit: best-practice templates, step-by-step work plans and maturity diagnostics

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Save time, empower your teams and effectively upgrade your processes with access to this practical Word-of-mouth marketing Toolkit and guide. Address common challenges with best-practice templates, step-by-step work plans and maturity diagnostics for any Word-of-mouth marketing related project.

Download the Toolkit and in Three Steps you will be guided from idea to implementation results.

The Toolkit contains the following practical and powerful enablers with new and updated Word-of-mouth marketing specific requirements:


STEP 1: Get your bearings

Start with...

  • The latest quick edition of the Word-of-mouth marketing Self Assessment book in PDF containing 49 requirements to perform a quickscan, get an overview and share with stakeholders.

Organized in a data driven improvement cycle RDMAICS (Recognize, Define, Measure, Analyze, Improve, Control and Sustain), check the…

  • Example pre-filled Self-Assessment Excel Dashboard to get familiar with results generation

Then find your goals...


STEP 2: Set concrete goals, tasks, dates and numbers you can track

Featuring 750 new and updated case-based questions, organized into seven core areas of process design, this Self-Assessment will help you identify areas in which Word-of-mouth marketing improvements can be made.

Examples; 10 of the 750 standard requirements:

  1. How did the Word-of-mouth marketing manager receive input to the development of a Word-of-mouth marketing improvement plan and the estimated completion dates/times of each activity?

  2. Is there a standardized process?

  3. How to measure lifecycle phases?

  4. Are improved process (should be) maps modified based on pilot data and analysis?

  5. What are the disruptive Word-of-mouth marketing technologies that enable our organization to radically change our business processes?

  6. How do we Identify specific Word-of-mouth marketing investment and emerging trends?

  7. Was a cause-and-effect diagram used to explore the different types of causes (or sources of variation)?

  8. Do your employees have the opportunity to do what they do best everyday?

  9. Who do we want our customers to become?

  10. When conducting a business process reengineering study, what should we look for when trying to identify business processes to change?


Complete the self assessment, on your own or with a team in a workshop setting. Use the workbook together with the self assessment requirements spreadsheet:

  • The workbook is the latest in-depth complete edition of the Word-of-mouth marketing book in PDF containing 750 requirements, which criteria correspond to the criteria in...

Your Word-of-mouth marketing self-assessment dashboard which gives you your dynamically prioritized projects-ready tool and shows your organization exactly what to do next:

  • The Self-Assessment Excel Dashboard; with the Word-of-mouth marketing Self-Assessment and Scorecard you will develop a clear picture of which Word-of-mouth marketing areas need attention, which requirements you should focus on and who will be responsible for them:

    • Shows your organization instant insight in areas for improvement: Auto generates reports, radar chart for maturity assessment, insights per process and participant and bespoke, ready to use, RACI Matrix
    • Gives you a professional Dashboard to guide and perform a thorough Word-of-mouth marketing Self-Assessment
    • Is secure: Ensures offline data protection of your Self-Assessment results
    • Dynamically prioritized projects-ready RACI Matrix shows your organization exactly what to do next:

 

STEP 3: Implement, Track, follow up and revise strategy

The outcomes of STEP 2, the self assessment, are the inputs for STEP 3; Start and manage Word-of-mouth marketing projects with the 62 implementation resources:

  • 62 step-by-step Word-of-mouth marketing Project Management Form Templates covering over 6000 Word-of-mouth marketing project requirements and success criteria:

Examples; 10 of the check box criteria:

  1. Executing Process Group: What is the difference between conceptual, application, and evaluative questions?

  2. Project or Phase Close-Out: What are the informational communication needs for each stakeholder?

  3. Team Performance Assessment: To what degree can the team measure progress against specific goals?

  4. Planning Process Group: What are the different approaches to building the WBS?

  5. WBS Dictionary: Are data being used by managers in an effective manner to ascertain Word-of-mouth marketing project or functional status, to identify reasons or significant variance, and to initiate appropriate corrective action?

  6. Responsibility Assignment Matrix: Are the actual costs used for variance analysis reconcilable with data from the accounting system?

  7. Executing Process Group: Does the Word-of-mouth marketing project team have enough people to execute the Word-of-mouth marketing project plan?

  8. Human Resource Management Plan: Are updated Word-of-mouth marketing project time & resource estimates reasonable based on the current Word-of-mouth marketing project stage?

  9. Procurement Audit: Are information gathered to produce knowledge about procured goods and services, prices paid and supplier performance?

  10. Activity Attributes: Have you identified the Activity Leveling Priority code value on each activity?

 
Step-by-step and complete Word-of-mouth marketing Project Management Forms and Templates including check box criteria and templates.

1.0 Initiating Process Group:

  • 1.1 Word-of-mouth marketing project Charter
  • 1.2 Stakeholder Register
  • 1.3 Stakeholder Analysis Matrix


2.0 Planning Process Group:

  • 2.1 Word-of-mouth marketing project Management Plan
  • 2.2 Scope Management Plan
  • 2.3 Requirements Management Plan
  • 2.4 Requirements Documentation
  • 2.5 Requirements Traceability Matrix
  • 2.6 Word-of-mouth marketing project Scope Statement
  • 2.7 Assumption and Constraint Log
  • 2.8 Work Breakdown Structure
  • 2.9 WBS Dictionary
  • 2.10 Schedule Management Plan
  • 2.11 Activity List
  • 2.12 Activity Attributes
  • 2.13 Milestone List
  • 2.14 Network Diagram
  • 2.15 Activity Resource Requirements
  • 2.16 Resource Breakdown Structure
  • 2.17 Activity Duration Estimates
  • 2.18 Duration Estimating Worksheet
  • 2.19 Word-of-mouth marketing project Schedule
  • 2.20 Cost Management Plan
  • 2.21 Activity Cost Estimates
  • 2.22 Cost Estimating Worksheet
  • 2.23 Cost Baseline
  • 2.24 Quality Management Plan
  • 2.25 Quality Metrics
  • 2.26 Process Improvement Plan
  • 2.27 Responsibility Assignment Matrix
  • 2.28 Roles and Responsibilities
  • 2.29 Human Resource Management Plan
  • 2.30 Communications Management Plan
  • 2.31 Risk Management Plan
  • 2.32 Risk Register
  • 2.33 Probability and Impact Assessment
  • 2.34 Probability and Impact Matrix
  • 2.35 Risk Data Sheet
  • 2.36 Procurement Management Plan
  • 2.37 Source Selection Criteria
  • 2.38 Stakeholder Management Plan
  • 2.39 Change Management Plan


3.0 Executing Process Group:

  • 3.1 Team Member Status Report
  • 3.2 Change Request
  • 3.3 Change Log
  • 3.4 Decision Log
  • 3.5 Quality Audit
  • 3.6 Team Directory
  • 3.7 Team Operating Agreement
  • 3.8 Team Performance Assessment
  • 3.9 Team Member Performance Assessment
  • 3.10 Issue Log


4.0 Monitoring and Controlling Process Group:

  • 4.1 Word-of-mouth marketing project Performance Report
  • 4.2 Variance Analysis
  • 4.3 Earned Value Status
  • 4.4 Risk Audit
  • 4.5 Contractor Status Report
  • 4.6 Formal Acceptance


5.0 Closing Process Group:

  • 5.1 Procurement Audit
  • 5.2 Contract Close-Out
  • 5.3 Word-of-mouth marketing project or Phase Close-Out
  • 5.4 Lessons Learned

 

Results

With this Three Step process you will have all the tools you need for any Word-of-mouth marketing project with this in-depth Word-of-mouth marketing Toolkit.

In using the Toolkit you will be better able to:

  • Diagnose Word-of-mouth marketing projects, initiatives, organizations, businesses and processes using accepted diagnostic standards and practices
  • Implement evidence-based best practice strategies aligned with overall goals
  • Integrate recent advances in Word-of-mouth marketing and put process design strategies into practice according to best practice guidelines

Defining, designing, creating, and implementing a process to solve a business challenge or meet a business objective is the most valuable role; In EVERY company, organization and department.

Unless you are talking a one-time, single-use project within a business, there should be a process. Whether that process is managed and implemented by humans, AI, or a combination of the two, it needs to be designed by someone with a complex enough perspective to ask the right questions. Someone capable of asking the right questions and step back and say, 'What are we really trying to accomplish here? And is there a different way to look at it?'

This Toolkit empowers people to do just that - whether their title is entrepreneur, manager, consultant, (Vice-)President, CxO etc... - they are the people who rule the future. They are the person who asks the right questions to make Word-of-mouth marketing investments work better.

This Word-of-mouth marketing All-Inclusive Toolkit enables You to be that person.

 

Includes lifetime updates

Every self assessment comes with Lifetime Updates and Lifetime Free Updated Books. Lifetime Updates is an industry-first feature which allows you to receive verified self assessment updates, ensuring you always have the most accurate information at your fingertips.

46 Reviews Hide Reviews Show Reviews

  • 5
    DAVID T. Software Consultant

    Posted by DAVID T. on 3rd Sep 2018

    Quality is a topic that is very important for me right now, and it should be important for every team. This book contains a self-assessment that can be useful for your organization to find out where you currently are. If you struggle to ask the right questions about your efforts, this book will give many of them, and a way to score your answers

  • 5
    The Honourable Ralph Goodale, Minister of Public Safety and Emergency Preparedness, Canada

    Posted by The Honourable Ralph Goodale, Minister of Public Safety and Emergency Preparedness, Canada on 2nd Sep 2018

    I would like to extend my sincere appreciation. I would also like to thank you for your service in promoting business continuity practices. I wish you every success in your work.

  • 5
    ctmfile.com

    Posted by ctmfile.com on 5th Aug 2018

    This is a structured, in-depth review and how to work out how develop the controls and processes that will begin to solve the problem. Knowing what questions to ask is the starting point. The level of questions and analysis required will surprise, but this level of details is essential.

  • 5
    Awesome!!!!!!

    Posted by JOHN G. on 5th Aug 2018

    JOHN G. Principal Consultant

  • 5
    Thank you so much... Hope to visit Australia someday. Smart IT people... 5 star review.

    Posted by ELLEN C. on 4th Aug 2018

    ELLEN C. Enterprise Innovation: Business & Information Technology Strategist

  • 5
    CARSTEN B. Experienced safety and quality enabler

    Posted by CARSTEN B. on 4th Aug 2018

    So far I have only had time to browse it very superficially, but form that it looks very comprehensive and at the same time practical. As soon as I find time I will do a short item on it on my literature pages and point risk management professionals in your direction. Have a great day, and all the best!!

  • 5
    Thank you. We will be offering your self assessment as a subject for our master students from autumn onwards.

    Posted by Christine R. on 4th Aug 2018

    Christine R. University Officer

  • 5
    Thanks for your service! That's really appreciated!

    Posted by HARRY M. on 3rd Aug 2018

    HARRY M. Enterprise Architect

  • 5
    The Self-Assessment is a great tool to gather feedback and input from others, especially challenges, and things to watch out for. Very helpful!

    Posted by JULIE M. on 5th Jul 2018

    JULIE M. AWS Solution Architect