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Blue Ocean Strategy Mastery; How to Create Uncontested Market Space

Blue Ocean Strategy Mastery; How to Create Uncontested Market Space

$199.00
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Blue Ocean Strategy Mastery: How to Create Uncontested Market Space



Course Overview

In this comprehensive and interactive course, you will learn the fundamentals of Blue Ocean Strategy and how to apply it to create uncontested market space. Through a combination of video lessons, hands-on projects, and real-world applications, you will gain the skills and knowledge needed to succeed in today's competitive business landscape.



Course Objectives

  • Understand the principles of Blue Ocean Strategy and its application in business
  • Learn how to identify and create uncontested market space
  • Develop a comprehensive understanding of the Blue Ocean Strategy framework
  • Apply Blue Ocean Strategy to real-world business scenarios
  • Gain the skills and knowledge needed to succeed in today's competitive business landscape


Course Outline

Module 1: Introduction to Blue Ocean Strategy

  • What is Blue Ocean Strategy?
  • History and evolution of Blue Ocean Strategy
  • Key principles of Blue Ocean Strategy
  • Benefits of applying Blue Ocean Strategy

Module 2: Understanding the Blue Ocean Strategy Framework

  • The four actions framework
  • The six paths framework
  • The strategy canvas
  • The four organizational hurdles to strategy execution

Module 3: Identifying Uncontested Market Space

  • Understanding the concept of uncontested market space
  • Identifying opportunities for uncontested market space
  • Conducting market research and analysis
  • Using tools and techniques to identify uncontested market space

Module 4: Creating Uncontested Market Space

  • Designing a Blue Ocean Strategy
  • Creating a new market space
  • Reconstructing an existing market space
  • Executing a Blue Ocean Strategy

Module 5: Overcoming Organizational Hurdles

  • Understanding the four organizational hurdles to strategy execution
  • Overcoming the cognitive hurdle
  • Overcoming the resource hurdle
  • Overcoming the motivational hurdle
  • Overcoming the political hurdle

Module 6: Sustaining a Blue Ocean Strategy

  • Understanding the importance of sustainability
  • Building a sustainable Blue Ocean Strategy
  • Maintaining a sustainable competitive advantage
  • Continuously innovating and improving

Module 7: Real-World Applications of Blue Ocean Strategy

  • Case studies of successful Blue Ocean Strategy implementation
  • Lessons learned from failed Blue Ocean Strategy implementation
  • Applying Blue Ocean Strategy to different industries and sectors
  • Best practices for implementing Blue Ocean Strategy

Module 8: Putting it all Together

  • Developing a comprehensive Blue Ocean Strategy plan
  • Implementing and executing a Blue Ocean Strategy plan
  • Evaluating and adjusting a Blue Ocean Strategy plan
  • Sustaining a Blue Ocean Strategy over time


Course Features

  • Interactive and engaging: Video lessons, hands-on projects, and real-world applications
  • Comprehensive: Covers all aspects of Blue Ocean Strategy and its application
  • Personalized: Learn at your own pace and on your own schedule
  • Up-to-date: Latest research and best practices in Blue Ocean Strategy
  • Practical: Real-world applications and case studies
  • High-quality content: Expert instructors and high-quality video lessons
  • Certification: Receive a certificate upon completion issued by The Art of Service
  • Flexible learning: Accessible on desktop, tablet, and mobile devices
  • User-friendly: Easy to navigate and use
  • Community-driven: Connect with other learners and instructors
  • Actionable insights: Apply what you learn to real-world scenarios
  • Hands-on projects: Apply what you learn to real-world projects
  • Bite-sized lessons: Learn in short, manageable chunks
  • Lifetime access: Access the course materials forever
  • Gamification: Earn badges and points for completing lessons and projects
  • Progress tracking: Track your progress and stay motivated


What You Will Receive

  • A comprehensive and interactive course on Blue Ocean Strategy
  • A certificate upon completion issued by The Art of Service
  • Lifetime access to the course materials
  • Support from expert instructors and a community of learners
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