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Certified Pricing and Quoting (CPQ) Mastery; Minimizing Risk through Comprehensive Pricing Strategy and Process Optimization

Certified Pricing and Quoting (CPQ) Mastery; Minimizing Risk through Comprehensive Pricing Strategy and Process Optimization

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Certified Pricing and Quoting (CPQ) Mastery: Minimizing Risk through Comprehensive Pricing Strategy and Process Optimization



Course Overview

This comprehensive course is designed to equip participants with the knowledge and skills necessary to develop and implement effective pricing strategies and optimize quoting processes. Upon completion, participants will receive a certificate issued by The Art of Service, demonstrating their mastery of Certified Pricing and Quoting (CPQ) principles.



Course Features

  • Interactive and engaging learning experience
  • Comprehensive and up-to-date content
  • Personalized learning approach
  • Practical applications and real-world examples
  • High-quality content developed by expert instructors
  • Certificate issued upon completion
  • Flexible learning options
  • User-friendly and mobile-accessible platform
  • Community-driven learning environment
  • Actionable insights and hands-on projects
  • Bite-sized lessons and lifetime access
  • Gamification and progress tracking features


Course Outline

Module 1: Introduction to Pricing Strategy

  • Defining pricing strategy and its importance
  • Understanding the impact of pricing on revenue and profitability
  • Identifying key pricing objectives and metrics
  • Overview of pricing methodologies and techniques

Module 2: Pricing Strategy Development

  • Conducting market research and competitor analysis
  • Understanding customer needs and preferences
  • Developing pricing positioning and strategy statements
  • Creating pricing models and scenarios

Module 3: Pricing Optimization Techniques

  • Price elasticity and sensitivity analysis
  • Value-based pricing and price anchoring
  • Price segmentation and tiered pricing
  • Dynamic pricing and price adjustments

Module 4: Quoting Process Optimization

  • Understanding the quoting process and its importance
  • Streamlining the quoting process
  • Implementing configure, price, quote (CPQ) systems
  • Best practices for quoting and proposal management

Module 5: Risk Management and Compliance

  • Identifying and mitigating pricing-related risks
  • Understanding regulatory requirements and compliance
  • Developing pricing policies and procedures
  • Audit and control processes for pricing and quoting

Module 6: Pricing Analytics and Reporting

  • Developing pricing metrics and key performance indicators (KPIs)
  • Creating pricing dashboards and reports
  • Conducting pricing analysis and interpretation
  • Using data to inform pricing decisions

Module 7: Pricing Strategy Implementation and Execution

  • Developing pricing implementation plans
  • Communicating pricing strategies to stakeholders
  • Training sales teams on pricing strategies
  • Monitoring and evaluating pricing strategy effectiveness

Module 8: Advanced Pricing Topics

  • Artificial intelligence (AI) and machine learning (ML) in pricing
  • Blockchain and its impact on pricing
  • The Internet of Things (IoT) and pricing
  • Emerging trends and innovations in pricing


Certificate and Continuing Education

Upon completion of the course, participants will receive a certificate issued by The Art of Service, demonstrating their mastery of Certified Pricing and Quoting (CPQ) principles. The certificate is valid for a period of two years, after which participants must complete continuing education requirements to maintain their certified status.



Target Audience

This course is designed for professionals involved in pricing strategy development, quoting process optimization, and revenue management, including:

  • Pricing managers and analysts
  • Revenue managers and directors
  • Sales and marketing professionals
  • Product managers and developers
  • Finance and accounting professionals
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