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Design for Behaviour Change; A Complete Guide

Design for Behaviour Change; A Complete Guide

$199.00
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Design for Behaviour Change: A Complete Guide



Course Overview

This comprehensive course provides a thorough understanding of the principles and practices of designing for behaviour change. Participants will learn how to apply evidence-based strategies and techniques to create effective interventions that promote positive behaviour change. Upon completion of the course, participants will receive a certificate issued by The Art of Service.



Course Features

  • Interactive and engaging learning experience
  • Comprehensive and up-to-date content
  • Personalized learning approach
  • Practical and real-world applications
  • High-quality content and expert instructors
  • Certificate upon completion
  • Flexible learning schedule
  • User-friendly and mobile-accessible platform
  • Community-driven learning environment
  • Actionable insights and hands-on projects
  • Bite-sized lessons and lifetime access
  • Gamification and progress tracking


Course Outline

Module 1: Introduction to Behaviour Change

  • Defining behaviour change and its importance
  • Understanding the complexities of human behaviour
  • Overview of behaviour change theories and models
  • Setting goals and objectives for behaviour change interventions

Module 2: Understanding Human Behaviour

  • The role of motivation and intention in behaviour change
  • The impact of cognitive biases and heuristics on decision-making
  • Understanding the social and environmental influences on behaviour
  • Conducting a behavioural analysis

Module 3: Behaviour Change Theories and Models

  • Overview of popular behaviour change theories and models
  • The Transtheoretical Model (TTM) of behaviour change
  • The Theory of Planned Behaviour (TPB)
  • The Social Cognitive Theory (SCT)

Module 4: Designing for Behaviour Change

  • Understanding the design process for behaviour change
  • Conducting user research and analysis
  • Developing a behaviour change strategy
  • Creating a prototype and testing

Module 5: Evidence-Based Strategies and Techniques

  • Using persuasive communication and messaging
  • Implementing gamification and incentives
  • Creating a supportive environment and social norms
  • Using feedback and self-monitoring

Module 6: Implementing and Evaluating Behaviour Change Interventions

  • Implementing and launching a behaviour change intervention
  • Evaluating the effectiveness of a behaviour change intervention
  • Conducting a cost-benefit analysis
  • Sustaining and scaling up a behaviour change intervention

Module 7: Case Studies and Real-World Applications

  • Examining successful behaviour change interventions
  • Understanding the challenges and limitations of behaviour change
  • Applying behaviour change principles to real-world problems
  • Developing a behaviour change plan

Module 8: Advanced Topics in Behaviour Change

  • Using technology and digital media for behaviour change
  • Addressing social and environmental determinants of health
  • Working with diverse populations and communities
  • Addressing resistance and relapse

Module 9: Sustaining and Scaling Up Behaviour Change

  • Understanding the importance of sustainability and scalability
  • Developing a plan for sustaining and scaling up behaviour change
  • Building partnerships and collaborations
  • Evaluating and refining a behaviour change intervention

Module 10: Final Project and Certification

  • Completing a final project and presentation
  • Receiving a certificate upon completion
  • Continuing education and professional development
  • Networking and community engagement


Certificate

Upon completion of the course, participants will receive a certificate issued by The Art of Service. This certificate is a testament to the participant's knowledge and skills in designing for behaviour change.

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