A tailored course, built for your situation
Executive Visibility on Talent Branding Work That Stayed Below the Line
Position your internal talent initiatives where global leadership can see them
$199 one-time
24-hour access provisioning
30-day money-back guarantee
Hand-built implementation playbook
12 modules. 12 chapters per module. 144 chapters total.
12 modules, each with 12 chapters (144 chapters total), text-based, plus downloadable templates and a hand-built implementation playbook delivered alongside course access.
Who this is for
Global Talent Branding Partner operating at the intersection of HR strategy and executive communication, focused on elevating internal talent narratives to leadership attention
Who this is not for
Transactional recruiters, employer branding vendors, or HR generalists not focused on strategic narrative lift to senior stakeholders
What you walk away with
- Design talent branding outputs with built-in visibility triggers for leadership audiences
- Align storytelling to current executive priorities without compromising authenticity
- Turn campaign assets into reusable templates that compound recognition over time
- Integrate subtle sponsorship cues into routine deliverables so visibility happens systematically
- Position talent branding as a strategic function, not just a comms activity
The 12 modules (with all 144 chapters)
Module 1. Mapping Current Talent Branding Flows
Audit where your current initiatives land in the organization and identify gaps in leadership visibility.
12 chapters in this module
- c1
- c2
- c3
- c4
- c5
- c6
- c7
- c8
- c9
- c10
- c11
- c12
Module 2. Defining Executive Attention Patterns
Learn what captures leadership focus and when, based on current priorities and decision rhythms.
12 chapters in this module
- c1
- c2
- c3
- c4
- c5
- c6
- c7
- c8
- c9
- c10
- c11
- c12
Module 3. Embedding Visibility Triggers
Integrate subtle but effective cues into deliverables that prompt upward referral.
12 chapters in this module
- c1
- c2
- c3
- c4
- c5
- c6
- c7
- c8
- c9
- c10
- c11
- c12
Module 4. Narrative Alignment to Business Goals
Reframe talent messaging to mirror current executive concerns without losing authenticity.
12 chapters in this module
- c1
- c2
- c3
- c4
- c5
- c6
- c7
- c8
- c9
- c10
- c11
- c12
Module 5. Designing Sponsorship Pathways
Create deliberate routes for work to reach key stakeholders through structured handoffs.
12 chapters in this module
- c1
- c2
- c3
- c4
- c5
- c6
- c7
- c8
- c9
- c10
- c11
- c12
Module 6. Building Repeatable Artefacts
Develop templates that retain quality while scaling visibility across regions and teams.
12 chapters in this module
- c1
- c2
- c3
- c4
- c5
- c6
- c7
- c8
- c9
- c10
- c11
- c12
Module 7. Messaging Cadence and Channel Fit
Match content format to leadership consumption habits across email, briefings, and dashboards.
12 chapters in this module
- c1
- c2
- c3
- c4
- c5
- c6
- c7
- c8
- c9
- c10
- c11
- c12
Module 8. Stakeholder Feedback Integration
Incorporate input in ways that reinforce ownership and elevate perceived value.
12 chapters in this module
- c1
- c2
- c3
- c4
- c5
- c6
- c7
- c8
- c9
- c10
- c11
- c12
Module 9. Measuring Attention and Uptake
Track which artefacts get shared, referenced, or followed up on by senior leaders.
12 chapters in this module
- c1
- c2
- c3
- c4
- c5
- c6
- c7
- c8
- c9
- c10
- c11
- c12
Module 10. Crisis-Proofing Visibility Efforts
Maintain presence even during restructuring or leadership shifts.
12 chapters in this module
- c1
- c2
- c3
- c4
- c5
- c6
- c7
- c8
- c9
- c10
- c11
- c12
Module 11. Cross-Functional Amplification
Leverage alliances with comms, DEI, and internal mobility teams to expand reach.
12 chapters in this module
- c1
- c2
- c3
- c4
- c5
- c6
- c7
- c8
- c9
- c10
- c11
- c12
Module 12. Sustaining Strategic Positioning
Embed visibility practices so they survive leadership changes and budget cycles.
12 chapters in this module
- c1
- c2
- c3
- c4
- c5
- c6
- c7
- c8
- c9
- c10
- c11
- c12
How this maps to your situation
- s1
- s2
- s3
- s4
Before vs. after
Before
Talent branding work executes well but remains functionally contained, with limited leadership awareness.
After
Strategic visibility is built into every artefact, drawing consistent executive attention and influence.
What's included with your purchase
- 12 modules with 12 chapters each (144 chapters)
- Downloadable templates and worked examples for every module
- Hand-built implementation playbook delivered alongside course access
- 30-day money-back guarantee
Delivery and format
- Course and learning environment access provisioned within 24 hours of purchase
- Hand-built implementation playbook delivered alongside course access
Format: Text-based modules and chapters in the Art of Service learning environment, plus downloadable templates and worked examples for every chapter, plus the hand-built implementation playbook delivered alongside course access.
Time investment: Approximately 3-4 hours per module, designed for flexible engagement around existing responsibilities.
How this compares to the alternatives
Most talent branding courses focus on candidate experience or social media reach. This course is different, it’s built for internal impact, focusing on how to make leadership see and value your work without self-promotion.
Frequently asked
Is this course about external employer branding?
No, it’s focused entirely on elevating internal talent initiatives to executive attention within your organization.
How is the course structured?
12 modules, each containing 12 chapters (144 chapters total).
Will this help me get promoted?
It’s designed to make your current work more visible and influential, which often leads to expanded scope and recognition.
$199 one-time. Approximately 3-4 hours per module, designed for flexible engagement around existing responsibilities..
Within 24 hours your account in the learning environment is provisioned and the tailored implementation playbook is delivered alongside it.
30-day money-back guarantee·
144 chapters·
Hand-built playbook included·
Account access within 24 hours