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Mastering Global Account Management Strategies and Best Practices

Mastering Global Account Management Strategies and Best Practices

$199.00
When you get access:
Course access is prepared after purchase and delivered via email
How you learn:
Self-paced • Lifetime updates
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Trusted by professionals in 160+ countries
Toolkit Included:
Includes a practical, ready-to-use toolkit with implementation templates, worksheets, checklists, and decision-support materials so you can apply what you learn immediately - no additional setup required.
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Mastering Global Account Management Strategies and Best Practices



Course Format & Delivery Details

Course Overview

Our Mastering Global Account Management Strategies and Best Practices course is designed to equip you with the skills and knowledge required to effectively manage global accounts and drive business growth. The course is delivered online, allowing you to learn at your own pace and convenience.

Course Format

  • Self-Paced: Yes, this course is self-paced, allowing you to complete it at your own speed.
  • Online Delivery: The course is delivered online, with on-demand access to all course materials.
  • Fixed Dates or Times: No, there are no fixed dates or times for this course. You can start and complete it at any time.
  • Typical Completion Time: The typical completion time for this course is 12 weeks, but you can complete it faster or slower depending on your schedule and learning pace.
  • Lifetime Access: Yes, you will have lifetime access to the course materials, allowing you to review and refresh your knowledge at any time.
  • Mobile-Friendly: Yes, the course is mobile-friendly, allowing you to access it on any device with an internet connection.

Instructor Support

  • Instructor Support: You will have access to instructor support via email and discussion forums.
  • Support Duration: Instructor support is available for the duration of the course, and you can also access support from the community of learners.

Downloadable Resources, Templates, and Toolkits

  • Downloadable Resources: You will receive access to a range of downloadable resources, including templates, toolkits, and worksheets.
  • Resource Types: The resources include account management templates, sales strategy worksheets, and customer relationship management toolkits.

Certificate of Completion

  • Certificate of Completion: Yes, upon completing the course, you will receive a Certificate of Completion issued by The Art of Service.
  • Certificate Details: The certificate is issued in PDF format and is available for download from your course dashboard.


Extensive & Detailed Course Curriculum

Module 1: Introduction to Global Account Management

  • 1.1: Defining Global Account Management
  • 1.2: Understanding the Importance of Global Account Management
  • 1.3: Key Concepts and Terminology
  • 1.4: Global Account Management Best Practices

Module 2: Understanding Customer Needs and Expectations

  • 2.1: Identifying Customer Needs and Expectations
  • 2.2: Understanding Customer Buying Behavior
  • 2.3: Developing Customer Profiles
  • 2.4: Creating Customer Value Propositions

Module 3: Developing Global Account Management Strategies

  • 3.1: Defining Global Account Management Objectives
  • 3.2: Conducting Market Analysis and Research
  • 3.3: Developing Account Plans
  • 3.4: Creating Sales Strategies for Global Accounts

Module 4: Building and Maintaining Strong Customer Relationships

  • 4.1: Understanding the Importance of Customer Relationships
  • 4.2: Developing Effective Communication Skills
  • 4.3: Building Trust and Credibility with Customers
  • 4.4: Managing Customer Complaints and Issues

Module 5: Managing Global Account Teams

  • 5.1: Understanding the Role of Global Account Teams
  • 5.2: Building and Managing High-Performing Teams
  • 5.3: Developing Team Collaboration and Communication Skills
  • 5.4: Managing Team Performance and Motivation

Module 6: Measuring and Evaluating Global Account Performance

  • 6.1: Understanding Key Performance Indicators (KPIs)
  • 6.2: Developing Metrics and Benchmarks
  • 6.3: Analyzing and Interpreting Performance Data
  • 6.4: Using Data to Inform Strategic Decisions

Module 7: Advanced Global Account Management Topics

  • 7.1: Managing Global Account Complexity
  • 7.2: Navigating Cultural and Language Differences
  • 7.3: Managing Global Account Risk
  • 7.4: Leveraging Technology to Support Global Account Management

Module 8: Case Studies and Best Practices

  • 8.1: Real-World Examples of Global Account Management Success
  • 8.2: Lessons Learned from Global Account Management Failures
  • 8.3: Best Practices for Global Account Management
  • 8.4: Applying Best Practices to Your Own Organization

Module 9: Course Wrap-Up and Next Steps

  • 9.1: Reviewing Key Takeaways
  • 9.2: Creating an Action Plan
  • 9.3: Accessing Additional Resources and Support
  • 9.4: Continuing Your Professional Development
By the end of this course, you will have gained a comprehensive understanding of global account management strategies and best practices, and be equipped with the skills and knowledge required to effectively manage global accounts and drive business growth. You will also receive a Certificate of Completion issued by The Art of Service.

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