A tailored course, built for your situation
Mastering ISO 27701 for LATAM Sales Leadership
Build defensible privacy compliance into every customer engagement
$199 one-time
24-hour access provisioning
30-day money-back guarantee
Hand-built implementation playbook
12 modules. 12 chapters per module. 144 chapters total.
12 modules, each with 12 chapters (144 chapters total), text-based, plus downloadable templates and a hand-built implementation playbook delivered alongside course access.
Avoid last-minute compliance rework in high-stakes sales cycles
The situation this course is for
Sales teams lose momentum when technical validation stalls over incomplete privacy assurances. Weak linkage to standards like ISO 27701 creates back-and-forth, erodes trust, and risks deal slippage when legal or security teams push back.
Who this is for
Senior sales leader in regulated tech markets, responsible for closing complex deals where data privacy compliance is a differentiator
Who this is not for
Entry-level reps, generalist account managers, or practitioners outside regulated customer environments
What you walk away with
- Produce ISO 27701-compliant customer documentation on first pass
- Anticipate and pre-empt privacy objections in procurement reviews
- Structure customer conversations around verifiable control evidence
- Reduce handoff delays between sales and compliance teams
- Deliver consistent, audit-ready outputs across regional teams
The 12 modules (with all 144 chapters)
Module 1. Understanding ISO 27701 in Sales Context
Align core privacy controls with regional customer expectations in LATAM markets.
12 chapters in this module
- What ISO 27701 covers
- Linking privacy to contract terms
- Regional regulatory overlap
- Customer data flow mapping
- Identifying PII touchpoints
- Binding corporate rules
- Consent management basics
- Data subject rights scope
- Processor-controller dynamics
- Transparency obligations
- Record of processing activities
- Privacy notice alignment
Module 2. Translating Controls into Sales Clarity
Convert technical requirements into defensible customer assurances.
12 chapters in this module
- Control language simplification
- Mapping Article 30 to offerings
- Demonstrating accountability
- Privacy by design framing
- Security safeguards alignment
- Third-party risk narratives
- Audit trail readiness
- Retention policy articulation
- Data minimization justification
- Purpose limitation clarity
- Lawful basis explanations
- Cross-border transfer reasoning
Module 3. Customer Engagement Preparation
Structure pre-sales workflows to embed privacy readiness from first contact.
12 chapters in this module
- Pre-engagement checklists
- RFP response templates
- Customer Q&A prep
- Compliance objection handling
- Stakeholder mapping
- Internal alignment points
- Procurement red flags
- Legal team coordination
- Security review prep
- Escalation protocols
- Evidence packet assembly
- Executive summary drafting
Module 4. Control Mapping for Regional Sales
Tailor ISO 27701 control deployment to Brazil-specific compliance expectations.
12 chapters in this module
- LGPD alignment points
- Local data residency rules
- Portuguese documentation needs
- regulator expectations
- Anatel cross-reference
- Central Bank overlap
- Tax authority data uses
- Health data sensitivity
- Financial data scope
- B2B vs B2G differences
- Public sector procurement
- Private audit timing
Module 5. Building Audit-Ready Outputs
Generate documentation that passes technical review without rework.
12 chapters in this module
- SoA drafting structure
- Control implementation proofs
- Gap analysis templates
- Remediation tracking
- Management review evidence
- Internal audit alignment
- External auditor prep
- Certification roadmap
- Statement of Applicability
- Control ownership logs
- Policy update cycles
- Compliance calendar sync
Module 6. Stakeholder Communication Frameworks
Develop clear narratives for executives, legal teams, and technical buyers.
12 chapters in this module
- Executive briefing decks
- Legal team alignment
- CISO communication style
- Procurement officer priorities
- Data protection officer needs
- Risk committee updates
- Board-level summaries
- Vendor review panels
- Third-party assessment forms
- Security questionnaire responses
- Compliance scorecards
- Trust report integration
Module 7. Sales Cycle Integration
Embed privacy compliance into standard sales workflows without slowing velocity.
12 chapters in this module
- Pre-RFP positioning
- Discovery phase questions
- Solution design alignment
- Proposal compliance section
- Pricing justification
- Contract clause readiness
- Implementation timeline sync
- Handoff to delivery
- Customer onboarding
- Post-sale validation
- Renewal cycle prep
- Compliance refresh triggers
Module 8. Evidence Packaging and Delivery
Assemble compelling, accurate materials that satisfy technical reviewers.
12 chapters in this module
- Documentation bundle structure
- Certification timing
- Audit report excerpts
- Policy version control
- Control testing results
- Incident response proof
- Training records
- Access logs summary
- Encryption validation
- Breach notification process
- Penetration test references
- Vendor audit rights
Module 9. Managing Objections and Pushback
Respond confidently to technical and legal challenges during procurement.
12 chapters in this module
- Common LGPD gaps
- Cross-border transfer concerns
- Data localization demands
- Processor agreement scrutiny
- Sub-processor transparency
- Right to be forgotten
- Data portability
- Consent withdrawal
- Automated decisioning
- Children’s data handling
- Sensitive data categories
- Compliance fatigue
Module 10. Cross-Functional Alignment
Coordinate with legal, security, and delivery teams to maintain consistency.
12 chapters in this module
- Internal stakeholder map
- Escalation paths
- Change request process
- Control ownership clarity
- Policy alignment calendar
- Training coordination
- Incident reporting flow
- Audit preparation sync
- Customer communication rules
- Compliance feedback loop
- Vendor management
- Contract renewal prep
Module 11. Maintaining Compliance Over Time
Keep customer assurances current as standards and regulations evolve.
12 chapters in this module
- Change detection
- Annual review cycle
- Control testing schedule
- Policy update process
- Stakeholder notification
- Customer re-assurance
- Certification renewal
- Gap monitoring
- Regulatory scanning
- Internal audit sync
- External auditor comms
- Public disclosure timing
Module 12. Scaling Through Reusable Artefacts
Build a compounding library of proven materials for faster future deals.
12 chapters in this module
- Template library creation
- Version control
- Access governance
- Searchable indexing
- Regional variations
- Customer-specific adaptation
- Approval workflows
- Retention rules
- Audit trail
- Training integration
- Feedback collection
- Continuous improvement
How this maps to your situation
- Pre-sales customer engagement
- Procurement review cycles
- Post-sale handoff
- Renewal and expansion
Before vs. after
Before
Sales cycles stall due to last-minute privacy compliance requests and incomplete documentation.
After
Deliver ISO 27701-aligned outputs on first contact, reducing rework and accelerating closure.
What's included with your purchase
- 12 modules with 12 chapters each (144 chapters)
- Downloadable templates and worked examples for every module
- Hand-built implementation playbook delivered alongside course access
- 30-day money-back guarantee
Delivery and format
- Course and learning environment access provisioned within 24 hours of purchase
- Hand-built implementation playbook delivered alongside course access
Format: Text-based modules and chapters in the Art of Service learning environment, plus downloadable templates and worked examples for every chapter, plus the hand-built implementation playbook delivered alongside course access.
Time investment: Approximately 3 hours per module, designed to be completed alongside active sales cycles.
If nothing changes
Without structured privacy alignment, sales teams face repeated procurement delays, eroded credibility, and lost share in regulated markets.
How this compares to the alternatives
Generic privacy courses focus on theory or auditor needs. This course is built for sales leaders who must produce defensible, accurate outputs under time pressure.
Frequently asked
Who is this course for?
Sales leaders in regulated technology sectors who need to produce compliant, credible privacy assurances as part of customer acquisition.
How is the course structured?
12 modules, each containing 12 chapters (144 chapters total).
Does this cover regional compliance in Brazil?
Yes, modules include LGPD alignment, local procurement expectations, and Brazil-specific evidence needs.
$199 one-time. Approximately 3 hours per module, designed to be completed alongside active sales cycles..
Within 24 hours your account in the learning environment is provisioned and the tailored implementation playbook is delivered alongside it.
30-day money-back guarantee·
144 chapters·
Hand-built playbook included·
Account access within 24 hours