A tailored course, built for your situation
Mastering OWASP for Marketing and Commercial Risk Practitioners
A structured path to owning security conversations without writing code
$199 one-time
24-hour access provisioning
30-day money-back guarantee
Hand-built implementation playbook
12 modules. 12 chapters per module. 144 chapters total.
12 modules, each with 12 chapters (144 chapters total), text-based, plus downloadable templates and a hand-built implementation playbook delivered alongside course access.
Feeling unprepared when technical stakeholders question your product’s security claims?
Who this is for
A commercial or marketing graduate in a B2B tech firm who interfaces with security, compliance, or risk teams and needs to speak confidently about product integrity
Who this is not for
Engineers leading OWASP implementation, penetration testers, or security architects who already own control design
What you walk away with
- Reference real-world breaches and mitigations by memory, not slides
- Explain OWASP Top 10 decisions using customer-facing analogies
- Anticipate pushback on security claims and respond with framework-backed examples
- Contribute to vendor risk assessments using standardized terminology
- Shape product narratives with confidence rooted in application security principles
The 12 modules (with all 144 chapters)
Module 1. Understanding OWASP Beyond the Acronym
Establish foundational context for OWASP's mission, evolution, and relevance to non-technical roles in tech companies. Learn how the framework shapes vendor evaluations, customer RFPs, and compliance narratives without requiring code-level expertise.
12 chapters in this module
- What OWASP means for product marketing teams
- How application security became a commercial differentiator
- The rise of security questions in customer procurement
- Mapping OWASP to customer trust narratives
- Why marketing teams now own part of the security story
- Security positioning in competitive deal reviews
- How breach headlines influence buyer expectations
- Non-engineer access points into OWASP concepts
- Vendor evaluations that hinge on OWASP compliance
- Product data sheets shaped by security frameworks
- Customer objections rooted in application vulnerabilities
- Translating technical controls into business impact
Module 2. OWASP Top 10: Business Impacts First
Walk through each OWASP Top 10 risk by starting with real-world business consequences before diving into technical causes. Focus on how financial loss, reputational damage, and customer churn map to specific vulnerabilities.
12 chapters in this module
- Business cost of injection flaws in SaaS platforms
- Account takeovers and customer retention impact
- Broken authentication in subscription services
- Session hijacking and brand trust erosion
- Insecure deserialization in API-driven billing
- Security misconfigurations in trial onboarding
- Cross-site scripting in customer support widgets
- Broken access controls in permission layers
- Server-side request forgery in integrations
- Vulnerable components in third-party libraries
- Improper inventory management in cloud services
- Authentication bypass in self-service portals
Module 3. Case Studies: Breaches That Changed Markets
Analyze high-impact breaches through the lens of commercial fallout, not technical root cause alone. Extract talking points that non-engineers can deploy in sales cycles and executive briefings.
12 chapters in this module
- the firm breach and downstream marketing implications
- SolarWinds incident and trust collapse
- CodeCov attack’s effect on developer tools positioning
- Log4j: How one library broke thousands of narratives
- Shopify API incident and customer communication
- Cloudflare leak and brand recovery tactics
- LinkedIn password reuse across platforms
- API key exposure in public repositories
- Third-party tracker breaches in mobile apps
- Misconfigured AWS buckets in B2B vendors
- OAuth missteps in collaboration tools
- Customer notification strategies post-breach
Module 4. Speaking OWASP Without Code
Build fluency in OWASP concepts using analogies, metaphors, and non-technical models. Learn how to reference controls confidently in decks, customer calls, and internal alignment sessions.
12 chapters in this module
- Front door locks vs API gateways
- Building permits as code review requirements
- ID checks at concerts and authentication flows
- Package inspection and input validation
- Two-key vaults and multi-factor enforcement
- Leaky pipes and data exfiltration
- Fake badges and privilege escalation
- Unlocked backdoors and debug endpoints
- Mailroom sorting and message deserialization
- Store layout and access control design
- Fake coupons and CSRF tokens
- Inventory blind spots and component tracking
Module 5. Defending Claims in Customer Conversations
Equip yourself to handle direct challenges from technically savvy buyers. Use OWASP-backed reasoning to explain trade-offs, maturity levels, and risk acceptance in procurement discussions.
12 chapters in this module
- Responding to RFP security sections accurately
- Handling 'Do you follow OWASP?' in live calls
- Explaining security debt without sounding defensive
- Positioning maturity over perfection
- Using ASVS levels in customer narratives
- Mapping roadmap commitments to controls
- Answering 'What if?' breach scenarios
- Customer-requested pen test disclosures
- Security SLAs vs compliance frameworks
- Differentiating alignment from certification
- Time-to-fix commitments in breach scenarios
- Transparency vs over-promising in demos
Module 6. Contributing to Internal Security Reviews
Learn how to participate in security working groups, compliance audits, and risk committees with confidence. Know what questions to ask and how to add value without overstepping.
12 chapters in this module
- Reading SOC 2 reports for non-auditors
- Understanding evidence requirements for OWASP
- Asking the right questions in control reviews
- Tracking remediation timelines meaningfully
- Contributing to risk acceptance discussions
- Evaluating patch urgency by customer impact
- Mapping incidents to compliance frameworks
- Vendor follow-ups on outstanding findings
- Prioritizing fixes by brand exposure
- Summarizing risk posture for executives
- Participating in tabletop exercises
- Documenting security narratives for comms
Module 7. OWASP in Product Marketing Materials
Shape product narratives, data sheets, and sales enablement content that reflect real security posture without overclaiming. Use OWASP to differentiate honestly and credibly.
12 chapters in this module
- Security claims that withstand technical scrutiny
- Positioning 'OWASP-aligned' vs 'OWASP-compliant'
- Marketing materials that survive engineering review
- Customer journey touchpoints needing security context
- Sales scripts that anticipate technical objections
- Security badges and their credibility thresholds
- Webinar talking points on application integrity
- Competitive comparisons grounded in controls
- Release notes with security context
- Trust centers as marketing assets
- Security storytelling in onboarding flows
- Transparency reports as conversion tools
Module 8. Vendor Risk: Using OWASP in Assessments
Evaluate third-party tools and partners using OWASP principles. Build checklists that marketing and commercial teams can use independently when selecting tech partners.
12 chapters in this module
- SIG questionnaires and OWASP alignment
- Third-party code reviews marketing can lead
- Asking about patch cadence meaningfully
- Evaluating public vulnerability disclosures
- Checking for active OWASP chapter participation
- Reviewing ASVS implementation depth
- Assessing penetration test frequency
- Reading red team reports critically
- Measuring security posture beyond certifications
- Identifying red flags in vendor responses
- Benchmarking against industry peers
- Escalating risks to legal and procurement
Module 9. Building Cross-Functional Security Fluency
Lead alignment sessions between marketing, product, and engineering using OWASP as a shared language. Bridge silos with concrete examples and mutual understanding.
12 chapters in this module
- Running OWASP literacy sessions for GTM teams
- Creating shared glossaries across departments
- Facilitating trade-off discussions on speed vs security
- Hosting joint tabletop scenarios
- Aligning product messaging with engineering reality
- Developing playbooks for incident comms
- Onboarding new hires on security narratives
- Running security office hours for sales
- Tracking customer feedback on security claims
- Measuring awareness improvement over time
- Documenting escalation paths for crises
- Establishing feedback loops with engineering
Module 10. OWASP and Regulatory Expectations
Understand how OWASP intersects with GDPR, CCPA, and other regulations through data protection and breach prevention. Position compliance as a byproduct of sound security practices.
12 chapters in this module
- OWASP controls that reduce GDPR exposure
- Authentication strength and data access logs
- Encryption in transit and at rest distinctions
- Data minimization and attack surface reduction
- Breach notification timelines and preparation
- Audit trails as customer trust indicators
- Vendor data handling and OWASP overlap
- Privacy by design and secure SDLC alignment
- Regulator questions about application layers
- Customer data flow diagrams with security tags
- Third-party risk under privacy laws
- Demonstrating proactive posture in audits
Module 11. OWASP Readiness for Due Diligence
Prepare for M&A, funding rounds, or partnership reviews by demonstrating readiness. Learn how to organize materials and talking points that satisfy technical reviewers.
12 chapters in this module
- Security diligence checklists for marketers
- Assembling evidence packages without engineering
- Explaining secure development lifecycle stages
- Timeline for remediating known issues
- Third-party audit expectations
- Security roadmap alignment with product
- Team structure and accountability clarity
- Incident response plan awareness
- Training completion metrics for staff
- External validation sources to highlight
- Security champions in non-engineering roles
- Demonstrating cultural commitment
Module 12. Owning the Narrative Long-Term
Build a personal playbook for maintaining credibility over time. Learn how to stay current, contribute proactively, and become a multiplier for organizational security maturity.
12 chapters in this module
- Curating OWASP update summaries quarterly
- Subscribing to reliable security newsletters
- Tracking CVEs relevant to your stack
- Attending virtual OWASP chapter events
- Networking with application security engineers
- Presenting security insights to leadership
- Publishing internal learning briefs
- Mentoring new hires on security posture
- Contributing to external content with confidence
- Balancing transparency and discretion
- Measuring personal impact over time
- Transitioning from learner to influencer
How this maps to your situation
- Commercial graduate in tech environment
- Interface between technical and business teams
- Security posture as competitive differentiator
- Customer-facing narrative ownership
Before vs. after
Before
Relies on engineering teams to explain security posture, risks sounding defensive when challenged, avoids deep security conversations
After
Confidently references OWASP controls and real-world cases, shapes customer narratives with authority, contributes meaningfully to risk discussions
What's included with your purchase
- 12 modules with 12 chapters each (144 chapters)
- Downloadable templates and worked examples for every module
- Hand-built implementation playbook delivered alongside course access
- 30-day money-back guarantee
Delivery and format
- Course and learning environment access provisioned within 24 hours of purchase
- Hand-built implementation playbook delivered alongside course access
Format: Text-based modules and chapters in the Art of Service learning environment, plus downloadable templates and worked examples for every chapter, plus the hand-built implementation playbook delivered alongside course access.
Time investment: Approximately 90 minutes per week over eight weeks, designed for practitioners balancing full-time roles.
If nothing changes
Continuing to defer security conversations may limit influence in high-stakes deals, reduce credibility with technical buyers, and create dependency on engineering teams for basic positioning.
How this compares to the alternatives
Unlike generic security awareness training, this course builds deep, defensible fluency in OWASP specifically for non-technical roles in B2B tech. It focuses on real-world application, customer-facing narratives, and peer-level credibility , not compliance checkboxes.
Frequently asked
Do I need a technical background to benefit from this course?
No. This course is designed for commercial, marketing, and GTM professionals who need to speak confidently about security without writing code or configuring systems.
How is the course structured?
12 modules, each containing 12 chapters (144 chapters total).
Can I use this for team training?
Yes. Many graduates use the templates and playbooks to run internal literacy sessions for sales and marketing teams.
$199 one-time. Approximately 90 minutes per week over eight weeks, designed for practitioners balancing full-time roles..
Within 24 hours your account in the learning environment is provisioned and the tailored implementation playbook is delivered alongside it.
30-day money-back guarantee·
144 chapters·
Hand-built playbook included·
Account access within 24 hours