A tailored course, built for your situation
Mastering PCI DSS for Regional Marketing Leaders in Financial Services
Deliver audit-ready marketing compliance with precision, first time.
$199 one-time
24-hour access provisioning
30-day money-back guarantee
Hand-built implementation playbook
12 modules. 12 chapters per module. 144 chapters total.
12 modules, each with 12 chapters (144 chapters total), text-based, plus downloadable templates and a hand-built implementation playbook delivered alongside course access.
Compliance rework slows down marketing velocity and weakens credibility with risk teams.
The situation this course is for
Marketing leaders in regulated environments often face last-minute control requests, ambiguous standards, and audit findings tied to campaign execution. This creates friction, delays, and reactive fixes, especially when PCI DSS requirements aren’t baked in from the start.
Who this is for
Regional marketing executive in financial services managing cross-border campaigns under strict compliance regimes.
Who this is not for
Individuals outside financial services, contributors without cross-regional scope, or teams not accountable to formal control frameworks.
What you walk away with
- Produce PCI DSS-aligned marketing deliverables without downstream revisions
- Anticipate control requirements in campaign planning, not after launch
- Speak confidently with risk and compliance partners using shared frameworks
- Reduce time spent justifying or reworking materials post-audit
- Build reusable templates that maintain quality across EMEA & LATAM markets
The 12 modules (with all 144 chapters)
Module 1. Understanding PCI DSS Scope in Marketing
Clarify which marketing activities fall under PCI DSS, including digital campaigns, landing pages, and lead capture.
12 chapters in this module
- What is PCI DSS
- Marketing touchpoints in scope
- Data flow mapping basics
- Identifying cardholder data exposure
- Third-party vendor risks
- Customer journey compliance
- Digital advertising risks
- Email marketing controls
- Landing page validation
- Form handling standards
- Data retention rules
- Common misconceptions
Module 2. Control Mapping for Campaigns
Translate PCI DSS requirements into actionable marketing controls.
12 chapters in this module
- Requirement 1 firewall basics
- Application of control 2
- Secure authentication methods
- Encryption in transit
- Access logging essentials
- Monitoring campaign activity
- Change control process
- Vendor oversight steps
- Penetration testing cadence
- Policy documentation needs
- Training compliance proof
- Audit trail preparation
Module 3. Integrating Controls into Creative Workflows
Embed compliance into campaign ideation, design, and production.
12 chapters in this module
- Creative brief checklists
- Design phase validations
- Copywriting compliance cues
- Landing page templates
- Form field standards
- Image usage rules
- CTA compliance clarity
- Localization considerations
- Approval gate design
- Version control setup
- Asset storage protocols
- Handoff documentation
Module 4. Vendor Management for Marketing
Ensure third-party partners meet PCI DSS obligations.
12 chapters in this module
- Agency contract clauses
- SaaS tool compliance status
- Data processing agreements
- Proof of compliance requests
- Penetration test sharing
- Subprocessor disclosure
- Onboarding checklists
- Performance monitoring
- Incident response alignment
- Audit access rights
- Termination protocols
- Renewal compliance reviews
Module 5. Campaign Documentation Standards
Create audit-ready records for every marketing initiative.
12 chapters in this module
- Campaign inventory log
- Data flow diagrams
- Control implementation proof
- Risk assessment templates
- Stakeholder sign-off records
- Change logs
- Testing results summary
- Compliance attestation
- Archiving procedures
- Retention schedule
- Access control logs
- Audit preparation checklist
Module 6. Cross-Functional Alignment
Strengthen collaboration with risk, legal, and compliance teams.
12 chapters in this module
- Stakeholder mapping
- Regular sync points
- Shared terminology
- Risk committee updates
- Incident escalation paths
- Compliance feedback loops
- Training coordination
- Policy change alerts
- Audit coordination roles
- Executive reporting
- Regulatory change tracking
- Lessons learned sharing
Module 7. Marketing-Specific Risk Assessments
Conduct targeted risk evaluations for new campaigns.
12 chapters in this module
- Threat modeling basics
- Likelihood scoring
- Impact assessment
- Control gap identification
- Remediation planning
- Risk acceptance process
- Executive sign-off
- Documentation standards
- Review frequency
- External validation
- Benchmarking progress
- Risk register update
Module 8. Automating Compliance Checks
Use tools to enforce standards at scale.
12 chapters in this module
- Pre-publish checklists
- Template-based creation
- URL scanning tools
- Form validation scripts
- Content review workflows
- Access control automation
- Logging integration
- Alert thresholds
- Dashboard monitoring
- Compliance scorecards
- Remediation tracking
- Reporting outputs
Module 9. Training and Awareness Programs
Equip marketing teams with PCI DSS knowledge.
12 chapters in this module
- Role-based training
- Onboarding curriculum
- Annual refreshers
- Campaign-specific briefings
- Incident response drills
- Policy acknowledgment
- Quiz design
- Compliance ambassador program
- Feedback collection
- Performance metrics
- Continuous improvement
- Leadership engagement
Module 10. Audit Preparation and Response
Streamline readiness for internal and external audits.
12 chapters in this module
- Audit timeline mapping
- Document collection
- Stakeholder coordination
- Interview preparation
- Evidence validation
- Findings response process
- Remediation tracking
- Follow-up verification
- Report finalization
- Lessons learned session
- Process updates
- Continuous readiness
Module 11. Sustaining Compliance Across Regions
Maintain consistency across EMEA and LATAM markets.
12 chapters in this module
- Regional variation tracking
- Localization compliance
- Language-specific risks
- Legal alignment checks
- Market-specific vendors
- Cultural adaptation guardrails
- Central oversight model
- Local champion network
- Cross-market audits
- Best practice sharing
- Incident response coordination
- Global consistency metrics
Module 12. Continuous Improvement
Evolve marketing compliance practices over time.
12 chapters in this module
- Feedback loop design
- Post-campaign reviews
- Compliance metrics
- Benchmarking progress
- Technology updates
- Regulatory change tracking
- Stakeholder input
- Process refinement
- Knowledge transfer
- Leadership reporting
- Innovation testing
- Scaling success
How this maps to your situation
- New campaign launch
- Vendor onboarding
- Audit preparation
- Cross-regional rollout
Before vs. after
Before
Compliance is reactive, inconsistent, and dependent on last-minute fixes.
After
Marketing outputs meet PCI DSS standards by design, clean, defensible, and audit-ready from the start.
What's included with your purchase
- 12 modules with 12 chapters each (144 chapters)
- Downloadable templates and worked examples for every module
- Hand-built implementation playbook delivered alongside course access
- 30-day money-back guarantee
Delivery and format
- Course and learning environment access provisioned within 24 hours of purchase
- Hand-built implementation playbook delivered alongside course access
Format: Text-based modules and chapters in the Art of Service learning environment, plus downloadable templates and worked examples for every chapter, plus the hand-built implementation playbook delivered alongside course access.
Time investment: Approximately 3 hours per module, designed for completion over 12 weeks with flexibility to accelerate.
If nothing changes
Without structured compliance integration, marketing teams risk delays, findings, and erosion of trust with risk partners, especially as regulatory scrutiny increases.
How this compares to the alternatives
Unlike generic compliance courses, this program is tailored to marketing leaders in financial services who need to deliver high-quality, defensible outputs under PCI DSS without slowing down innovation.
Frequently asked
Is this course relevant if I’m not in payments?
Yes. If your marketing touches customer data that could be linked to payment activity, even indirectly, PCI DSS considerations apply, and this course helps you navigate them confidently.
How is the course structured?
12 modules, each containing 12 chapters (144 chapters total).
Can I share this with my team?
Each enrollment is for individual use. Team licensing is available upon request.
$199 one-time. Approximately 3 hours per module, designed for completion over 12 weeks with flexibility to accelerate..
Within 24 hours your account in the learning environment is provisioned and the tailored implementation playbook is delivered alongside it.
30-day money-back guarantee·
144 chapters·
Hand-built playbook included·
Account access within 24 hours