New Business Development Strategies and Planning Course Curriculum

Welcome to the comprehensive course on New Business Development Strategies and Planning, where you will learn the latest techniques and best practices to drive business growth and success. Upon completion of this course, participants will receive a Certificate issued by The Art of Service.

Course Overview

This interactive and engaging course is designed to provide you with the knowledge, skills, and tools necessary to develop and implement effective new business development strategies and planning. The course is divided into 8 modules, covering a wide range of topics, including:

• Understanding the Business Environment
• Identifying New Business Opportunities
• Developing a Business Case
• Creating a Business Plan
• Building a Business Development Team
• Implementing and Executing the Business Plan
• Monitoring and Evaluating Progress
• Sustaining and Growing the Business

Module 1: Understanding the Business Environment

In this module, you will learn about the importance of understanding the business environment and how it impacts new business development. Topics covered include:

• PESTEL Analysis: Understanding the macro-environmental factors that impact business
• Competitor Analysis: Analyzing the competitive landscape and identifying market gaps
• Market Research: Conducting research to understand customer needs and preferences
• SWOT Analysis: Identifying strengths, weaknesses, opportunities, and threats

Module 2: Identifying New Business Opportunities

This module will teach you how to identify new business opportunities and evaluate their potential. Topics covered include:

• Opportunity Identification Techniques: Using tools and techniques to identify new business opportunities
• Market Analysis: Analyzing market trends and customer needs
• Competitive Advantage: Identifying opportunities to create a competitive advantage
• Idea Generation: Generating and evaluating new business ideas

Module 3: Developing a Business Case

In this module, you will learn how to develop a business case to support new business development. Topics covered include:

• Business Case Development: Creating a compelling business case
• Financial Analysis: Conducting financial analysis to support the business case
• Risk Assessment: Identifying and mitigating risks associated with the new business
• Stakeholder Analysis: Identifying and engaging stakeholders

Module 4: Creating a Business Plan

This module will guide you through the process of creating a comprehensive business plan. Topics covered include:

• Business Plan Structure: Understanding the components of a business plan
• Executive Summary: Writing a compelling executive summary
• Market and Competitive Analysis: Conducting market and competitive analysis
• Financial Projections: Creating financial projections and forecasts

Module 5: Building a Business Development Team

In this module, you will learn how to build and manage a business development team. Topics covered include:

• Team Structure: Understanding the roles and responsibilities of a business development team
• Recruitment and Selection: Recruiting and selecting team members
• Team Management: Managing and motivating the team
• Performance Measurement: Measuring and evaluating team performance

Module 6: Implementing and Executing the Business Plan

This module will teach you how to implement and execute the business plan. Topics covered include:

• Implementation Planning: Creating an implementation plan
• Project Management: Managing projects and tasks
• Resource Allocation: Allocating resources to support the business plan
• Monitoring and Control: Monitoring and controlling progress

Module 7: Monitoring and Evaluating Progress

In this module, you will learn how to monitor and evaluate progress against the business plan. Topics covered include:

• Performance Metrics: Establishing performance metrics
• Data Analysis: Analyzing data to inform decision-making
• Corrective Action: Taking corrective action to address deviations from the plan
• Continuous Improvement: Continuously improving the business

Module 8: Sustaining and Growing the Business

This final module will teach you how to sustain and grow the business over time. Topics covered include:

• Sustainability Strategies: Developing strategies to sustain the business
• Growth Strategies: Identifying opportunities for growth
• Innovation: Encouraging innovation and entrepreneurship
• Leadership: Developing leadership capabilities to drive business success

Course Benefits

Upon completion of this course, you will:

• Receive a Certificate issued by The Art of Service
• Gain a comprehensive understanding of new business development strategies and planning
• Develop the skills and knowledge necessary to drive business growth and success
• Learn from expert instructors with real-world experience
• Enjoy flexible and self-paced learning
• Have access to a user-friendly and mobile-accessible learning platform
• Be part of a community-driven learning environment
• Gain actionable insights and hands-on experience through projects and case studies
• Enjoy lifetime access to course materials

This course is designed to be interactive, engaging, comprehensive, personalized, up-to-date, practical, and relevant to real-world applications. With its high-quality content, expert instructors, and certification, this course is the perfect solution for anyone looking to develop new business development strategies and planning skills.

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