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Product Management Mastery; Developing Winning Products from Concept to Launch

$199.00
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Product Management Mastery: Developing Winning Products from Concept to Launch



Certificate Upon Completion

Participants receive a certificate upon completion issued by The Art of Service.



Course Overview

This comprehensive course is designed to equip product managers with the skills and knowledge needed to develop winning products from concept to launch. Through interactive and engaging lessons, participants will gain a deep understanding of product management principles, practices, and tools.



Course Features

  • Interactive and engaging lessons
  • Comprehensive and personalized learning experience
  • Up-to-date and practical content
  • Real-world applications and case studies
  • High-quality content developed by expert instructors
  • Certificate upon completion
  • Flexible learning schedule
  • User-friendly and mobile-accessible platform
  • Community-driven discussion forums
  • Actionable insights and hands-on projects
  • Bite-sized lessons and lifetime access
  • Gamification and progress tracking


Course Outline

Module 1: Introduction to Product Management

  • Defining product management
  • Understanding the product management process
  • Roles and responsibilities of a product manager
  • Key skills and competencies for product managers

Module 2: Market Research and Analysis

  • Understanding market research and its importance
  • Conducting market research: methods and tools
  • Analyzing market data: trends, competitors, and customers
  • Developing a market research report

Module 3: Product Vision and Strategy

  • Defining product vision and mission
  • Developing a product strategy
  • Understanding customer needs and pain points
  • Creating a product roadmap

Module 4: Product Development Process

  • Understanding the product development process
  • Idea generation and prioritization
  • Product design and prototyping
  • Product testing and iteration

Module 5: Agile Product Development

  • Introduction to Agile development
  • Understanding Agile methodologies: Scrum, Kanban, Lean
  • Agile product planning and prioritization
  • Agile team collaboration and communication

Module 6: Product Launch and Marketing

  • Understanding the product launch process
  • Developing a product launch plan
  • Product positioning and messaging
  • Product marketing and promotion strategies

Module 7: Product Metrics and Analytics

  • Understanding product metrics and analytics
  • Defining and tracking key performance indicators (KPIs)
  • Using data to inform product decisions
  • Creating a data-driven product culture

Module 8: Product Management Tools and Software

  • Overview of product management tools and software
  • Using tools for product planning and prioritization
  • Using tools for product development and collaboration
  • Using tools for product launch and marketing

Module 9: Leadership and Communication

  • Understanding leadership and communication in product management
  • Developing leadership skills: influencing, motivating, and empowering
  • Effective communication strategies: stakeholders, teams, and customers
  • Conflict resolution and negotiation

Module 10: Career Development and Advancement

  • Understanding career development and advancement in product management
  • Creating a career roadmap
  • Building a professional network
  • Staying up-to-date with industry trends and best practices


Certificate Upon Completion

Participants receive a certificate upon completion issued by The Art of Service.

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