A tailored course, built for your situation
Scaling Global Sales Teams Without Breaking Momentum
A proven framework for VP-level growth leaders scaling international revenue operations
$199 one-time
24-hour access provisioning
30-day money-back guarantee
Hand-built implementation playbook
12 modules. 12 chapters per module. 144 chapters total.
12 modules, each with 12 chapters (144 chapters total), text-based, plus downloadable templates and a hand-built implementation playbook delivered alongside course access.
Scaling global sales without breaking trust, clarity, or velocity is harder than ever , misalignment costs quarters, not just quarters of effort.
The situation this course is for
As global sales velocity increases, the pressure to maintain alignment across regions, systems, and leadership intensifies. Missteps in comp planning, territory design, or forecasting accuracy erode trust and slow momentum. Most frameworks assume centralized control, but real-world execution demands distributed ownership with precision guardrails. The cost of failure isn't just missed targets , it's team attrition, partner conflict, and lost market windows.
Who this is for
VP of Global Sales, Chief Revenue Officer, or Growth Leader scaling revenue operations across three or more regions with $50M+ ACV pipeline and distributed teams.
Who this is not for
Individual contributors, startup founders without GTM structure, or sales managers focused only on local teams.
What you walk away with
- Design scalable territory models that balance local ownership with global alignment
- Implement forecasting systems trusted by finance and exec leadership
- Build comp plans that drive desired behaviors without unintended consequences
- Align channel strategy across direct and partner-led markets
- Maintain execution velocity during org restructuring or market expansion
The 12 modules (with all 144 chapters)
Module 1. Diagnosing Global Sales Complexity
Identify the core drivers of friction in multi-region sales execution, including communication latency, incentive misalignment, and data fragmentation. Establish a baseline for evaluating structural changes.
12 chapters in this module
- Mapping regional decision rights
- Identifying hidden bottlenecks
- Assessing data flow integrity
- Evaluating leadership bandwidth
- Benchmarking team autonomy
- Tracking escalation patterns
- Measuring cross-region trust
- Auditing comp plan fairness
- Reviewing customer handoff points
- Analyzing feedback loop delays
- Classifying conflict types
- Prioritizing leverage points
Module 2. Territory Design at Scale
Build territory models that balance fairness, growth potential, and manageability across diverse markets. Learn how to avoid common pitfalls in overlap, quota assignment, and rep motivation.
12 chapters in this module
- Defining territory dimensions
- Balancing geographic factors
- Allocating named accounts
- Designing overlap rules
- Setting quota logic
- Adjusting for market size
- Incorporating channel partners
- Managing cross-sell rights
- Handling rep mobility
- Updating territory logic
- Communicating changes
- Measuring territory health
Module 3. Compensation Architecture
Create compensation plans that align global behavior with company goals while remaining adaptable to regional economic differences and motivational drivers.
12 chapters in this module
- Structuring base vs variable
- Defining accelerators
- Incorporating team metrics
- Adjusting for cost of labor
- Balancing short and long term
- Designing on-target earnings
- Avoiding clawback issues
- Handling currency risk
- Aligning with product mix
- Integrating retention bonuses
- Testing plan sensitivity
- Rolling out new plans
Module 4. Forecasting with Integrity
Implement forecasting processes that produce reliable, auditable revenue projections trusted by executives and investors alike.
12 chapters in this module
- Defining forecast stages
- Setting deal progression rules
- Training reps on accuracy
- Validating pipeline inputs
- Weighting by close probability
- Incorporating historical trends
- Detecting forecast bias
- Using leading indicators
- Aligning with finance
- Reporting upward clearly
- Auditing forecast changes
- Improving forecast hygiene
Module 5. Channel Strategy Integration
Design channel models that complement direct sales efforts without creating conflict or diluting brand value.
12 chapters in this module
- Classifying partner types
- Setting co-sell rules
- Defining lead registration
- Managing conflict escalation
- Aligning incentives
- Tracking partner performance
- Onboarding new partners
- Providing enablement
- Measuring channel ROI
- Optimizing territory overlap
- Renewing partner agreements
- Exiting underperforming partners
Module 6. Global Team Leadership
Lead distributed sales teams with consistency and empathy, ensuring cultural nuance doesn't compromise execution standards.
12 chapters in this module
- Setting global standards
- Respecting local context
- Hiring regional leaders
- Coaching across time zones
- Running virtual meetings
- Building team identity
- Sharing best practices
- Managing escalation paths
- Creating feedback loops
- Recognizing performance
- Addressing underperformance
- Promoting internal mobility
Module 7. Data Infrastructure for GTM
Ensure your tech stack supports global visibility, accurate reporting, and real-time decision-making across regions.
12 chapters in this module
- Evaluating CRM maturity
- Standardizing field usage
- Integrating marketing data
- Tracking activity metrics
- Building automated alerts
- Ensuring data quality
- Auditing user compliance
- Scaling analytics access
- Protecting sensitive data
- Optimizing reporting speed
- Enabling self-service
- Planning system upgrades
Module 8. Pricing and Packaging Strategy
Develop pricing frameworks that work across markets while preserving margin and perceived value.
12 chapters in this module
- Assessing price sensitivity
- Benchmarking competitors
- Setting discount guidelines
- Creating regional playbooks
- Managing list price consistency
- Incorporating bundling logic
- Testing price points
- Handling currency fluctuations
- Aligning with sales motion
- Training reps on value
- Auditing discount approvals
- Updating packaging annually
Module 9. Customer Lifecycle Alignment
Align sales, success, and support functions to maximize lifetime value and reduce churn in global markets.
12 chapters in this module
- Defining handoff points
- Setting SLAs between teams
- Tracking customer health
- Identifying expansion triggers
- Sharing customer insights
- Coordinating renewal ownership
- Managing upsell rights
- Reducing churn risk
- Scaling customer onboarding
- Optimizing support access
- Measuring NPS trends
- Aligning CSM incentives
Module 10. Mergers and Market Entry
Lead successful entry into new markets or integration after acquisition with minimal disruption to existing operations.
12 chapters in this module
- Assessing market readiness
- Building entry playbooks
- Hiring local talent
- Adapting sales motion
- Setting initial targets
- Allocating startup budget
- Measuring early traction
- Integrating acquired teams
- Harmonizing comp plans
- Aligning messaging
- Exiting underperforming markets
- Scaling proven models
Module 11. Executive Communication
Communicate sales performance and strategy effectively to boards, investors, and C-suite peers.
12 chapters in this module
- Crafting board narratives
- Simplifying complex data
- Highlighting leading indicators
- Anticipating tough questions
- Presenting forecast rationale
- Explaining variance
- Telling customer stories
- Demonstrating progress
- Aligning with company goals
- Using visuals effectively
- Preparing Q&A
- Following up decisively
Module 12. Sustaining Momentum
Maintain high performance over time by identifying burnout signals, refreshing strategy, and reinvesting in team capability.
12 chapters in this module
- Measuring team morale
- Identifying burnout signs
- Rotating key roles
- Reinvesting in training
- Refreshing GTM motion
- Optimizing territory load
- Celebrating milestones
- Sharing win stories
- Benchmarking performance
- Planning leadership growth
- Adapting to market shifts
- Institutionalizing learning
How this maps to your situation
- Leading global sales teams under growth pressure
- Aligning cross-regional compensation and forecasting
- Integrating new markets or acquired teams
- Communicating revenue performance to executives
Before vs. after
Before
Overwhelmed by misaligned regions, inconsistent forecasting, and comp disputes slowing down growth.
After
Confidently leading a unified global sales engine with clear systems, trusted data, and motivated teams hitting targets.
What's included with your purchase
- 12 modules with 12 chapters each (144 chapters)
- Downloadable templates and worked examples for every module
- Hand-built implementation playbook delivered alongside course access
- 30-day money-back guarantee
Delivery and format
- Course and learning environment access provisioned within 24 hours of purchase
- Hand-built implementation playbook delivered alongside course access
Format: Text-based modules and chapters in the Art of Service learning environment, plus downloadable templates and worked examples for every chapter, plus the hand-built implementation playbook delivered alongside course access.
Time investment: Approximately 3 hours per week over 12 weeks to complete all modules and apply templates.
If nothing changes
Without a structured approach, global sales efforts fracture , leading to duplicated work, compensation conflicts, forecast inaccuracies, and lost market share. Momentum stalls just when scale demands precision.
How this compares to the alternatives
Unlike generic sales leadership courses, this program is built specifically for VP-level leaders managing multi-region revenue operations with real-world templates and battle-tested frameworks not found in textbooks or public workshops.
Frequently asked
Who is this course designed for?
VPs of Global Sales, Chief Revenue Officers, and Growth Leaders responsible for scaling revenue operations across three or more regions.
How is the course structured?
12 modules, each containing 12 chapters (144 chapters total).
Is there a certificate of completion?
Yes, a certificate is issued upon finishing all modules and submitting the final implementation plan.
$199 one-time. Approximately 3 hours per week over 12 weeks to complete all modules and apply templates..
Within 24 hours your account in the learning environment is provisioned and the tailored implementation playbook is delivered alongside it.
30-day money-back guarantee·
144 chapters·
Hand-built playbook included·
Account access within 24 hours