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Strategic Management for Business Growth and Development

Strategic Management for Business Growth and Development

$199.00
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Strategic Management for Business Growth and Development



Course Overview

This comprehensive course is designed to equip business leaders and managers with the knowledge, skills, and tools needed to develop and implement effective strategic management plans that drive business growth and development. Participants will receive a certificate upon completion, issued by The Art of Service.



Course Features

  • Interactive and engaging learning experience
  • Comprehensive and up-to-date content
  • Personalized learning approach
  • Practical and real-world applications
  • High-quality content developed by expert instructors
  • Certificate issued by The Art of Service upon completion
  • Flexible learning schedule
  • User-friendly and mobile-accessible platform
  • Community-driven learning environment
  • Actionable insights and hands-on projects
  • Bite-sized lessons for easy learning
  • Lifetime access to course materials
  • Gamification and progress tracking features


Course Outline

Module 1: Introduction to Strategic Management

  • Defining strategic management
  • Understanding the importance of strategic management
  • Key concepts and principles of strategic management
  • Overview of the strategic management process

Module 2: Environmental Analysis

  • Understanding the external environment
  • Conducting a PESTEL analysis
  • Conducting a Porter's Five Forces analysis
  • Understanding the internal environment
  • Conducting a SWOT analysis

Module 3: Organizational Analysis

  • Understanding organizational culture
  • Understanding organizational structure
  • Conducting a McKinsey 7S analysis
  • Understanding organizational resources and capabilities
  • Conducting a resource-based view (RBV) analysis

Module 4: Strategic Planning

  • Defining mission, vision, and objectives
  • Developing a strategic plan
  • Understanding strategic options
  • Evaluating strategic options
  • Selecting a strategic option

Module 5: Strategy Implementation

  • Understanding the role of leadership in strategy implementation
  • Developing an implementation plan
  • Understanding organizational change management
  • Developing a communication plan
  • Monitoring and evaluating strategy implementation

Module 6: Strategic Control and Evaluation

  • Understanding strategic control and evaluation
  • Developing a control and evaluation system
  • Understanding key performance indicators (KPIs)
  • Developing a balanced scorecard (BSC)
  • Evaluating strategy effectiveness

Module 7: Strategic Management in Different Contexts

  • Understanding strategic management in small and medium-sized enterprises (SMEs)
  • Understanding strategic management in multinational corporations (MNCs)
  • Understanding strategic management in non-profit organizations
  • Understanding strategic management in public sector organizations

Module 8: Contemporary Issues in Strategic Management

  • Understanding the impact of globalization on strategic management
  • Understanding the impact of technology on strategic management
  • Understanding the impact of sustainability on strategic management
  • Understanding the impact of ethics on strategic management

Module 9: Case Studies in Strategic Management

  • Real-world case studies of successful strategic management
  • Real-world case studies of unsuccessful strategic management
  • Analyzing and evaluating case studies

Module 10: Final Project

  • Developing a comprehensive strategic management plan
  • Implementing and evaluating the plan
  • Presenting the plan


Certificate

Upon completion of the course, participants will receive a certificate issued by The Art of Service, demonstrating their knowledge and skills in strategic management for business growth and development.

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