Adobe Analytics Toolkit

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Make sense of all the data about your customers that is stored in different places and use it to deliver targeted content and offers

 

Which social media sites drive the most visitors to your site?

What should you do when one of your users leaves your organization?

Why does your organization need to log in through the Experience Cloud interface?

What percentage of your site visitors click on referral campaign calls to action?

What external data sources does marketing want loaded into Adobe Analytics?




...Find the answers to these, and more, questions with this Adobe Analytics Toolkit:

  • Migrate your existing content onto Experience Manager.
  • Exclude data from a particular IP addresses in your report suite.
  • Decide on your data retention.
  • Know your data is secure.
  • Ensure your analytics implementations are working properly across the board.
  • Use web analytics in your measurement program.
  • Know if your report suites do onsite personalization, or offsite/onsite targeting.
  • Build, edit and source your audience segments.
  • Reach a new potential audience with your business proposition.



HOW THIS TOOLKIT WORKS:

Save time, empower your teams and effectively upgrade your processes with access to this practical Adobe Analytics Toolkit and guide. Address common challenges with best-practice templates, step-by-step work plans and maturity diagnostics for any Adobe Analytics related project.

Download the Toolkit and in Three Steps you will be guided from idea to implementation results.

The Toolkit contains the following practical and powerful enablers with new and updated Adobe Analytics specific requirements:


STEP 1: Get your bearings

Start with...

  • The latest quick edition of the Adobe Analytics Self Assessment book in PDF containing 49 requirements to perform a quickscan, get an overview and share with stakeholders.

Organized in a data driven improvement cycle RDMAICS (Recognize, Define, Measure, Analyze, Improve, Control and Sustain), check the…

  • Example pre-filled Self-Assessment Excel Dashboard to get familiar with results generation

Then find your goals...


STEP 2: Set concrete goals, tasks, dates and numbers you can track

Featuring 995 new and updated case-based questions, organized into seven core areas of process design, this Self-Assessment will help you identify areas in which Adobe Analytics improvements can be made.

Examples; 10 of the 995 standard requirements:

  1. When testing the rendering and functionality of your emails, do you test on every email client, test on the most popular clients, or focus on the clients your subscribers use most?

  2. Can the marketing analytics solution collect data from all of the sources that matter to your business, and will it be able to collect data from emerging sources in the future?

  3. What are the requirements for taking full advantage of the unified Adobe Marketing Cloud profile, Adobe Analytics integration and other core services of Adobe Marketing Cloud?

  4. How easily does the solution allow users to pivot data, structure and segment data, and break data down across all funnel stages in order to find meaningful insights?

  5. Does the user interface provide appropriate workflow and ease of use for the user personas who are expected to directly use the web analytics application?

  6. How do you make sense of all the data about your customers that is stored in different places and use it to deliver targeted content and offers?

  7. What are the main differences between a Tracking Codes report and a marketing channel that is configured to capture campaign variable values?

  8. What is the first step needed in order to configure a mobile application that will implement tracking using Adobe Experience Platform Launch?

  9. What needs to be done after checking the Automatically share Analytics Data with Audience Manager option in the Adobe Analytics Extension?

  10. What is the integration point between Campaign Classic and Adobe Analytics to support top real time triggered Abandoned Basket use case?


Complete the self assessment, on your own or with a team in a workshop setting. Use the workbook together with the self assessment requirements spreadsheet:

  • The workbook is the latest in-depth complete edition of the Adobe Analytics book in PDF containing 995 requirements, which criteria correspond to the criteria in...

Your Adobe Analytics self-assessment dashboard which gives you your dynamically prioritized projects-ready tool and shows your organization exactly what to do next:

  • The Self-Assessment Excel Dashboard; with the Adobe Analytics Self-Assessment and Scorecard you will develop a clear picture of which Adobe Analytics areas need attention, which requirements you should focus on and who will be responsible for them:

    • Shows your organization instant insight in areas for improvement: Auto generates reports, radar chart for maturity assessment, insights per process and participant and bespoke, ready to use, RACI Matrix
    • Gives you a professional Dashboard to guide and perform a thorough Adobe Analytics Self-Assessment
    • Is secure: Ensures offline data protection of your Self-Assessment results
    • Dynamically prioritized projects-ready RACI Matrix shows your organization exactly what to do next:

 

STEP 3: Implement, Track, follow up and revise strategy

The outcomes of STEP 2, the self assessment, are the inputs for STEP 3; Start and manage Adobe Analytics projects with the 62 implementation resources:

  • 62 step-by-step Adobe Analytics Project Management Form Templates covering over 1500 Adobe Analytics project requirements and success criteria:

Examples; 10 of the check box criteria:

  1. Responsibility Assignment Matrix: Changes in the nature of the overhead requirements?

  2. Activity Duration Estimates: What are the options you found to help people prepare for the exam?

  3. Requirements Management Plan: Is there formal agreement on who has authority to request a change in requirements?

  4. Requirements Management Plan: How will unresolved questions be handled once approval has been obtained?

  5. Scope Management Plan: Is it possible to track all classes of Adobe Analytics project work (e.g. scheduled, un-scheduled, defect repair, etc.)?

  6. Lessons Learned: How well were your expectations met regarding the extent of your involvement in the Adobe Analytics project (effort, time commitments, etc.)?

  7. Procurement Audit: Are there appropriate controls in place to ensure that the procurement Adobe Analytics project complies with relevant legislation?

  8. Risk Register: How often will the Risk Management Plan and Risk Register be formally reviewed, and by whom?

  9. Responsibility Assignment Matrix: Do all the identified groups or people really need to be consulted?

  10. Stakeholder Management Plan: Are internal Adobe Analytics project status meetings held at reasonable intervals?

 
Step-by-step and complete Adobe Analytics Project Management Forms and Templates including check box criteria and templates.

1.0 Initiating Process Group:

  • 1.1 Adobe Analytics project Charter
  • 1.2 Stakeholder Register
  • 1.3 Stakeholder Analysis Matrix


2.0 Planning Process Group:

  • 2.1 Adobe Analytics project Management Plan
  • 2.2 Scope Management Plan
  • 2.3 Requirements Management Plan
  • 2.4 Requirements Documentation
  • 2.5 Requirements Traceability Matrix
  • 2.6 Adobe Analytics project Scope Statement
  • 2.7 Assumption and Constraint Log
  • 2.8 Work Breakdown Structure
  • 2.9 WBS Dictionary
  • 2.10 Schedule Management Plan
  • 2.11 Activity List
  • 2.12 Activity Attributes
  • 2.13 Milestone List
  • 2.14 Network Diagram
  • 2.15 Activity Resource Requirements
  • 2.16 Resource Breakdown Structure
  • 2.17 Activity Duration Estimates
  • 2.18 Duration Estimating Worksheet
  • 2.19 Adobe Analytics project Schedule
  • 2.20 Cost Management Plan
  • 2.21 Activity Cost Estimates
  • 2.22 Cost Estimating Worksheet
  • 2.23 Cost Baseline
  • 2.24 Quality Management Plan
  • 2.25 Quality Metrics
  • 2.26 Process Improvement Plan
  • 2.27 Responsibility Assignment Matrix
  • 2.28 Roles and Responsibilities
  • 2.29 Human Resource Management Plan
  • 2.30 Communications Management Plan
  • 2.31 Risk Management Plan
  • 2.32 Risk Register
  • 2.33 Probability and Impact Assessment
  • 2.34 Probability and Impact Matrix
  • 2.35 Risk Data Sheet
  • 2.36 Procurement Management Plan
  • 2.37 Source Selection Criteria
  • 2.38 Stakeholder Management Plan
  • 2.39 Change Management Plan


3.0 Executing Process Group:

  • 3.1 Team Member Status Report
  • 3.2 Change Request
  • 3.3 Change Log
  • 3.4 Decision Log
  • 3.5 Quality Audit
  • 3.6 Team Directory
  • 3.7 Team Operating Agreement
  • 3.8 Team Performance Assessment
  • 3.9 Team Member Performance Assessment
  • 3.10 Issue Log


4.0 Monitoring and Controlling Process Group:

  • 4.1 Adobe Analytics project Performance Report
  • 4.2 Variance Analysis
  • 4.3 Earned Value Status
  • 4.4 Risk Audit
  • 4.5 Contractor Status Report
  • 4.6 Formal Acceptance


5.0 Closing Process Group:

  • 5.1 Procurement Audit
  • 5.2 Contract Close-Out
  • 5.3 Adobe Analytics project or Phase Close-Out
  • 5.4 Lessons Learned

 

Results

With this Three Step process you will have all the tools you need for any Adobe Analytics project with this in-depth Adobe Analytics Toolkit.

In using the Toolkit you will be better able to:

  • Diagnose Adobe Analytics projects, initiatives, organizations, businesses and processes using accepted diagnostic standards and practices
  • Implement evidence-based best practice strategies aligned with overall goals
  • Integrate recent advances in Adobe Analytics and put process design strategies into practice according to best practice guidelines

Defining, designing, creating, and implementing a process to solve a business challenge or meet a business objective is the most valuable role; In EVERY company, organization and department.

Unless you are talking a one-time, single-use project within a business, there should be a process. Whether that process is managed and implemented by humans, AI, or a combination of the two, it needs to be designed by someone with a complex enough perspective to ask the right questions. Someone capable of asking the right questions and step back and say, 'What are we really trying to accomplish here? And is there a different way to look at it?'

This Toolkit empowers people to do just that - whether their title is entrepreneur, manager, consultant, (Vice-)President, CxO etc... - they are the people who rule the future. They are the person who asks the right questions to make Adobe Analytics investments work better.

This Adobe Analytics All-Inclusive Toolkit enables You to be that person.

 

Includes lifetime updates

Every self assessment comes with Lifetime Updates and Lifetime Free Updated Books. Lifetime Updates is an industry-first feature which allows you to receive verified self assessment updates, ensuring you always have the most accurate information at your fingertips.





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CONTENTS:


Checklists:


Checklists:Adobe Analytics Checklist Report on EXPERIENCE.pdf

Checklists:Adobe Analytics Checklist Report on ACCESS.pdf

Checklists:Adobe Analytics Checklist Report on USER.pdf

Checklists:Adobe Analytics Checklist Report on ORGANIZATION.pdf

Checklists:Adobe Analytics Checklist Report on WORK.pdf

Checklists:Adobe Analytics Checklist Report on ANALYTICS.pdf

Checklists:Adobe Analytics Checklist Report on TIME.pdf

Checklists:Adobe Analytics Checklist Report on MEDIA.pdf

Checklists:Adobe Analytics Checklist Report on INFORMATION.pdf

Checklists:Adobe Analytics Checklist Report on CUSTOMER.pdf

Checklists:Adobe Analytics Checklist Report on DATA.pdf



STEP 1 Get your bearings:


STEP 1 Get your bearings:Adobe Analytics Self-Assessment Pre-Filled EXAMPLE.xlsx

STEP 1 Get your bearings:Adobe_Analytics_Quick_Exploratory_Self-Assessment_Guide.pdf





STEP 2 Set concrete goals tasks dates and numbers you can track:


STEP 2 Set concrete goals tasks dates and numbers you can track:Adobe Analytics Self-Assessment.xlsx

STEP 2 Set concrete goals tasks dates and numbers you can track:Adobe_Analytics.pdf

..and the Project Management resources in 'STEP 3: Implement, Track, follow up and revise strategy' as described above.

 

 

Who This Toolkit Is For

This Toolkit is specifically designed for professionals who want to get results or those who want to sell more of their products and services such as…

  • Coaching or Consulting
  • Online Courses
  • Masterminds
  • Professional Services
  • Agency Services
  • Events and seminars
  • Software / SaaS
  • Done-for-you Services

Bottom line, if you are managing high-end products and services, this toolkit will help you know more, see more and sell more - as well as train your people and co-workers to do so.

If you are a professional who wants to level-up, this Toolkit will help you do exactly that. And if you ever decide to launch products or services, this Toolkit will give you the skills that will not only serve you today as a professional but also in the future as an entrepreneur.

These skills will enrich every part of your life.

Are you ready to get started?

Are you clear on what you are struggling with, want to figure out what the problem is, diagnose it, and get a solution? The solution is something this Toolkit can provide, and we believe it can solve your problem, but you have to decide if you want to become a part of it or not.

Decision Making:

When it comes to making purchasing decisions, do you have clarity on your decision-making process before possibly purchasing this Toolkit? Are there others to consider and are they supportive of you wanting to possibly get results?

The Reason:

What are you looking for that this Toolkit can help you with, what do you need help with specifically. Is the cost of feeling the pain far more than the cost of removing it?

Can you fill in the blanks: “I need help with … because of …?”

You are here because we have a great reputation in the space, and you specifically want this Toolkit to help you, but why now, why is it so important to solve this right now?

The answer to this question is your REAL pain:

  • Why do you think this problem exists?
  • What have you tried to fix it?
  • How long has this been a problem?
  • Is this problem affecting your life in other ways, and how?

Tried:

What have you tried so far to fix this? Is there pain of frustration to solve this all on your own?

This Toolkit gives you your proven advisor, an advisor the vast majority of professionals do not use, because they do not know it exists. If you have tried Toolkits before, so have everyone else of our 200.000 clients. Once they use this Toolkit, they are shocked as to how they quickly get results.

Current and desired situation:

This toolkit will give you the exact quantifiable metrics in your situation; identifying where exactly you are in the journey to solving your problem and what that looks like.

Where do you want to be, what is your desired situation: if you were to use this Toolkit, where would you want to be 12 months from now to feel like the investment was more than worth it?  Make sure you set realistic expectations.

Why:

What is driving you to achieve that goal? How would that affect you or change your life. What would that look like.

The reason WHY you want something always comes down to either love or status - have clarity on your WHY.

Ownership:

What is stopping you from achieving this all on your own without any help? If your answer is one of these three answers, this Toolkit is right for you:

  • I do not know how to do it
  • I want to follow a proven process from someone that has already done it
  • I want to get there faster

Commitment:

When are you wanting to fix this? If the answer is now; how committed are you to making that happen? Will you do the work? Will you take action? Will you show leadership?

The fact is, it is never a good time, it is never a good time to start a new program, and it is never a good time to fix a major problem. And even if you think a later time is a good time, you know something will come up. Life will keep happening. If you truly want to solve this problem, would you agree you have to commit to solving it even when it is not the perfect time?

The Art of Services Toolkits only work with people that are ready to go. You do not have to work with The Art of Service, we are not here to convince you. We are just here to see if you are a good fit.

However, if you are wanting to solve your problem, this Toolkit can make that happen.

Which would you like to do?

Our area of expertise is helping professionals to get the results they want so they can lead and get ahead. And we do that by pouring our experience, advise and knowledge in this Toolkit. Now, this may not be for you, but we let you decide if it sounds like a good fit so far.

What happens upon purchase: When you add to cart and checkout you will instantly be able to access the Toolkit resources, no delays, no waiting, no talking to people; this is unique and custom to our Toolkits and business. Right away the Toolkit will Guide you through a step-by-step process to get results.

If at any point you have a question, we are here for you, we are simply one email, one phone call away to get the most out of your Toolkit.