What does the Designing for Behaviour Change course cover?
Designing for Behaviour Change is covered here in 10 modules: Introduction to Behaviour Change: Understanding the behaviour change process, Understanding Human Behaviour: Introduction to behavioural psychology, Behaviour Change Theories and Models: Health Belief Model (HBM) and 7 more. The outline lists 41 specific topics, opening with defining behaviour change and its importance and closing with presenting the final project.
How do you approach Designing for Behaviour Change step by step?
The work is sequenced in 10 stages. It starts with Introduction to Behaviour Change: Understanding the behaviour change process, moves through Understanding Human Behaviour: Introduction to behavioural psychology and Behaviour Change Theories and Models: Health Belief Model (HBM), and ends at Putting it all Together - A Behaviour Change Design Project: Presenting the final project.
What is in Module 1 of the Designing for Behaviour Change course?
Module 1 is Introduction to Behaviour Change: Understanding the behaviour change process. It works through defining behaviour change and its importance, understanding the behaviour change process, identifying the benefits of behaviour change design and 1 more. It sets the vocabulary the remaining 9 modules build on.
How is the Designing for Behaviour Change course delivered?
The Designing for Behaviour Change course is fully self-paced with immediate online access after enrolment. Access does not expire and future updates are included at no cost. It can be taken on any device, and a certificate of completion is issued by The Art of Service when you finish.
How much does the Designing for Behaviour Change course cost?
The Designing for Behaviour Change course is $199 as a one time payment. There is no subscription, no per seat licence and no hidden fee. Enrolment carries a 30 day satisfied or refunded guarantee, so it can be assessed in full before you commit.
Closely related courses: Customer Behaviour Toolkit, Behaviour Management Toolkit, Organizational Behaviour Toolkit, Green IT Self Assessment Checklist and Audit Template.
More answers: what you get with every course, refund policy, all help answers.
Designing for Behaviour Change: A Complete Guide Checklist and Template Toolkit
Comprehensive Course Curriculum Welcome to the Designing for Behaviour Change course, where you'll learn how to design and implement effective behaviour change interventions. Upon completion, you'll receive a certificate issued by The Art of Service.Course Overview
This comprehensive course is designed to equip you with the knowledge, skills, and tools to design and implement successful behaviour change interventions. Through a combination of interactive lessons, hands-on projects, and real-world applications, you'll gain a deep understanding of the principles and practices of behaviour change design.Course Outline
Module 1. Introduction to Behaviour Change: Understanding the behaviour change process
- Defining behaviour change and its importance
- Understanding the behaviour change process
- Identifying the benefits of behaviour change design
- Exploring the role of design in behaviour change
Module 2. Understanding Human Behaviour: Introduction to behavioural psychology
- Introduction to behavioural psychology
- Understanding cognitive biases and heuristics
- Exploring the role of emotions in decision-making
- Understanding social influences on behaviour
Module 3. Behaviour Change Theories and Models: Health Belief Model (HBM)
- Overview of behaviour change theories and models
- The Transtheoretical Model (TTM) of behaviour change
- The Health Belief Model (HBM)
- The Theory of Planned Behaviour (TPB)
- Other behaviour change theories and models
Module 4. Designing for Behaviour Change: Principles of behaviour change design
- Principles of behaviour change design
- Understanding the behaviour change design process
- Identifying behaviour change design patterns
- Creating a behaviour change design brief
Module 5. Behaviour Change Design Tools and Techniques: Using persuasive design to influence behaviour
- Introduction to behaviour change design tools and techniques
- Using persuasive design to influence behaviour
- Applying gamification and nudges to behaviour change
- Using feedback and reinforcement to drive behaviour change
Module 6. Understanding Your Audience: Creating audience personas, Introduction to audience analysis
- Introduction to audience analysis
- Understanding audience needs and motivations
- Identifying audience pain points and barriers
- Creating audience personas
Module 7. Behaviour Change Interventions: Designing effective interventions
- Types of behaviour change interventions
- Designing effective interventions
- Testing and refining interventions
- Evaluating intervention effectiveness
Module 8. Designing for Sustainable Behaviour Change: Designing for long-term behaviour change
- Understanding the importance of sustainability
- Designing for long-term behaviour change
- Strategies for maintaining behaviour change over time
- Evaluating the sustainability of behaviour change interventions
Module 9. Measuring and Evaluating Behaviour Change: Designing evaluation studies
- Introduction to behaviour change measurement and evaluation
- Identifying metrics for behaviour change
- Designing evaluation studies
- Analyzing and interpreting behaviour change data
Module 10. Putting it all Together - A Behaviour Change Design Project: Presenting the final project
- Applying behaviour change design principles to a real-world project
- Designing and testing a behaviour change intervention
- Evaluating and refining the intervention
- Presenting the final project
Course Features
- Interactive lessons: Engage with interactive content, including videos, quizzes, and gamification
- Hands-on projects: Apply your knowledge and skills to real-world projects
- Real-world applications: Learn from real-world examples and case studies
- Expert instructors: Learn from experienced instructors with expertise in behaviour change design
- Certificate upon completion: Receive a certificate issued by The Art of Service upon completing the course
- Flexible learning: Learn at your own pace, anytime, anywhere
- User-friendly platform: Navigate our intuitive and mobile-accessible platform
- Community-driven: Connect with peers and instructors through our online community
- Actionable insights: Gain practical knowledge and skills to apply to your work
- Bite-sized lessons: Learn through concise and focused lessons
- Lifetime access: Access the course materials for a lifetime
- Progress tracking: Track your progress and stay motivated
- Gamification: Engage with gamification elements to enhance your learning experience