What does the Digital Business course cover?
Digital Business is covered here in 10 modules: Introduction to Digital Business: models and revenue streams, Digital Business Strategy and Planning: Creating a digital business plan and budget, Digital Marketing and Sales: Developing a digital marketing strategy and campaign and 7 more.
How do you approach Digital Business step by step?
The work is sequenced in 10 stages. It starts with Introduction to Digital Business: models and revenue streams, moves through Digital Business Strategy and Planning: Creating a digital business plan and budget and Digital Marketing and Sales: Developing a digital marketing strategy and campaign, and ends at Capstone Project and Final Assessment: Final assessment and certification.
What is in Module 1 of the Digital Business course?
Module 1 is Introduction to Digital Business: models and revenue streams. It works through defining digital business and its importance in today's economy, understanding the digital business landscape and ecosystem, key trends and drivers shaping the digital business world and 1 more. It sets the vocabulary the remaining 9 modules build on.
How is the Digital Business course delivered?
The Digital Business course is fully self-paced with immediate online access after enrolment. Access does not expire and future updates are included at no cost. It can be taken on any device, and a certificate of completion is issued by The Art of Service when you finish.
How much does the Digital Business course cost?
The Digital Business course is $199 as a one time payment. There is no subscription, no per seat licence and no hidden fee. Enrolment carries a 30 day satisfied or refunded guarantee, so it can be assessed in full before you commit.
Closely related courses: Digitization, Digital Transformation, Digital Transformation Mastery, Application Modernization Mastery.
More answers: what you get with every course, refund policy, all help answers.
Mastering Digital Business: A Step-by-Step Guide to Successful Product Management
Course Overview
This comprehensive course is designed to equip you with the knowledge, skills, and expertise needed to succeed in digital business and product management. Through interactive lessons, real-world applications, and expert instruction, you'll gain a deep understanding of the digital business landscape and develop the skills to drive business growth and success.Course Features
- Interactive and engaging learning experience
- Comprehensive curriculum covering all aspects of digital business and product management
- Personalized learning experience tailored to your needs and goals
- Up-to-date content reflecting the latest trends and best practices in digital business
- Practical, hands-on projects and real-world applications
- High-quality content developed by expert instructors
- Certificate of Completion issued by The Art of Service
- Flexible learning schedule with lifetime access to course materials
- User-friendly and mobile-accessible learning platform
- Community-driven learning environment with support from instructors and peers
- Actionable insights and takeaways to apply in your business or organization
- Gamification and progress tracking to keep you motivated and engaged
Course Outline
Module 1. Introduction to Digital Business: models and revenue streams
- Defining digital business and its importance in today's economy
- Understanding the digital business landscape and ecosystem
- Key trends and drivers shaping the digital business world
- Introduction to digital business models and revenue streams
Module 2. Digital Business Strategy and Planning: Creating a digital business plan and budget
- Developing a digital business strategy and roadmap
- Conducting market research and competitor analysis
- Defining target audiences and customer personas
- Creating a digital business plan and budget
Module 3. Digital Marketing and Sales: Developing a digital marketing strategy and campaign
- Introduction to digital marketing channels and tactics
- Developing a digital marketing strategy and campaign
- Understanding search engine optimization (SEO) and search engine marketing (SEM)
- Using social media and email marketing to drive sales and engagement
Module 4. Digital Product Management: Introduction to and development
- Introduction to digital product management and development
- Defining product vision and roadmap
- Conducting market research and customer feedback
- Developing a product development plan and timeline
Module 5. Digital Product Development: Introduction to methodologies
- Introduction to digital product development methodologies
- Understanding Agile and Scrum development frameworks
- Developing a minimum viable product (MVP) and iterating to launch
- Conducting user testing and feedback
Module 6. Digital Business Operations and Management: Managing digital business teams and stakeholders
- Introduction to digital business operations and management
- Understanding digital business infrastructure and technology
- Developing a digital business operations plan and budget
- Managing digital business teams and stakeholders
Module 7: Digital Business Analytics and Performance Measurement
- Introduction to digital business analytics and performance measurement
- Understanding key performance indicators (KPIs) and metrics
- Developing a digital business analytics plan and dashboard
- Using data to drive business decisions and optimization
Module 8: Digital Business Security and Risk Management
- Introduction to digital business security and risk management
- Understanding digital business security threats and vulnerabilities
- Developing a digital business security plan and budget
- Implementing security measures and best practices
Module 9. Digital Business Innovation and Disruption: Understanding emerging trends and technologies
- Introduction to digital business innovation and disruption
- Understanding emerging trends and technologies
- Developing a digital business innovation strategy and plan
- Creating a culture of innovation and experimentation
Module 10. Capstone Project and Final Assessment: Final assessment and certification
- Applying knowledge and skills to a real-world digital business project
- Developing a comprehensive digital business plan and presentation
- Receiving feedback and guidance from instructors and peers
- Final assessment and certification