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SEO Mastery; Boosting Website Rankings and Online Visibility

SEO Mastery; Boosting Website Rankings and Online Visibility

$199.00
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Course access is prepared after purchase and delivered via email
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Self-paced • Lifetime updates
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Includes a practical, ready-to-use toolkit with implementation templates, worksheets, checklists, and decision-support materials so you can apply what you learn immediately - no additional setup required.
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SEO Mastery: Boosting Website Rankings and Online Visibility



Course Overview

This comprehensive course is designed to equip participants with the skills and knowledge needed to master Search Engine Optimization (SEO) and boost their website's rankings and online visibility. Upon completion, participants will receive a certificate issued by The Art of Service.



Course Features

  • Interactive and Engaging: Our course is designed to be interactive and engaging, with hands-on projects and real-world applications.
  • Comprehensive and Personalized: Our course covers all aspects of SEO, and our expert instructors will provide personalized feedback and guidance.
  • Up-to-date and Practical: Our course is updated regularly to reflect the latest trends and best practices in SEO, and our focus is on practical, actionable insights.
  • High-quality Content and Expert Instructors: Our course features high-quality content and expert instructors with years of experience in SEO.
  • Certification and Flexible Learning: Participants will receive a certificate upon completion, and our course is designed to be flexible and user-friendly, with lifetime access and mobile accessibility.
  • Community-driven and Gamification: Our course is community-driven, with opportunities to interact with other participants and instructors, and features gamification elements to track progress and stay motivated.


Course Outline

Module 1: Introduction to SEO

  • What is SEO and why is it important?
  • Understanding search engines and how they work
  • Keyword research and planning
  • Setting up and optimizing your website for SEO

Module 2: On-page Optimization

  • Optimizing website structure and architecture
  • Creating high-quality, keyword-rich content
  • Optimizing meta tags and titles
  • Using header tags and internal linking

Module 3: Technical SEO

  • Understanding website crawlability and indexing
  • Optimizing website speed and performance
  • Using SSL and HTTPS
  • Optimizing images and videos

Module 4: Link Building and Off-page Optimization

  • Understanding the importance of link building
  • Creating high-quality backlinks
  • Using social media and content marketing for link building
  • Optimizing anchor text and link equity

Module 5: Local SEO and Google My Business

  • Understanding local SEO and its importance
  • Optimizing Google My Business listings
  • Creating high-quality local content
  • Using local citations and directories

Module 6: Analytics and Tracking

  • Understanding Google Analytics and its importance
  • Setting up and tracking website analytics
  • Using conversion tracking and goal setting
  • Analyzing and interpreting website data

Module 7: Content Marketing and Strategy

  • Understanding content marketing and its importance
  • Creating high-quality, engaging content
  • Using content marketing for link building and SEO
  • Developing a content marketing strategy

Module 8: Advanced SEO Techniques

  • Using schema markup and structured data
  • Optimizing for voice search and featured snippets
  • Using A/B testing and experimentation
  • Advanced link building and outreach techniques

Module 9: SEO Tools and Software

  • Using Google Search Console and Google Analytics
  • Using SEMrush and Ahrefs for SEO analysis
  • Using Moz and HubSpot for SEO optimization
  • Using other SEO tools and software

Module 10: SEO Strategy and Planning

  • Developing an SEO strategy and plan
  • Conducting an SEO audit and analysis
  • Creating an SEO roadmap and timeline
  • Measuring and tracking SEO success


Certificate and Completion

Upon completion of the course, participants will receive a certificate issued by The Art of Service. The certificate will be awarded based on participation and completion of all course modules and assignments.

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