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Unlock B2B Sales Success; Sales Enablement Strategies for Closing High-Value Deals

$200.00
When you get access:
Course access is prepared after purchase and delivered via email
How you learn:
Self-paced • Lifetime updates
Your guarantee:
30-day money-back guarantee — no questions asked
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Trusted by professionals in 160+ countries
Toolkit Included:
Includes a practical, ready-to-use toolkit with implementation templates, worksheets, checklists, and decision-support materials so you can apply what you learn immediately - no additional setup required.
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What does the Unlock B2B Sales Success course cover?

Unlock B2B Sales Success is covered here in 6 modules: Introduction to B2B Sales and Sales Enablement: Setting sales goals and objectives, Understanding Your Customer: Developing buyer personas, Customer profiling and segmentation, Sales Enablement Strategies: Content marketing and sales enablement and 3 more.

How do you approach Unlock B2B Sales Success step by step?

The work is sequenced in 6 stages. It starts with Introduction to B2B Sales and Sales Enablement: Setting sales goals and objectives, moves through Understanding Your Customer: Developing buyer personas, Customer profiling and segmentation and Sales Enablement Strategies: Content marketing and sales enablement, and ends at Advanced Sales Techniques: Closing complex and high-value deals.

What is in Module 1 of the Unlock B2B Sales Success course?

Module 1 is Introduction to B2B Sales and Sales Enablement: Setting sales goals and objectives. It works through defining B2B sales and sales enablement, understanding the B2B sales process, the role of sales enablement in B2B sales success and 1 more. It sets the vocabulary the remaining 5 modules build on.

How is the Unlock B2B Sales Success course delivered?

The Unlock B2B Sales Success course is fully self-paced with immediate online access after enrolment. Access does not expire and future updates are included at no cost. It can be taken on any device, and a certificate of completion is issued by The Art of Service when you finish.

How much does the Unlock B2B Sales Success course cost?

The Unlock B2B Sales Success course is $199 as a one time payment. There is no subscription, no per seat licence and no hidden fee. Enrolment carries a 30 day satisfied or refunded guarantee, so it can be assessed in full before you commit.

Closely related courses: Closing High-Value Deals, Sales Agility and Adaptability, B2B Sales Success, Close High-Value Deals.

More answers: what you get with every course, refund policy, all help answers.

Unlock B2B Sales Success: Sales Enablement Strategies for Closing High-Value Deals



Course Overview

This comprehensive course is designed to equip B2B sales professionals with the skills and knowledge needed to close high-value deals. Through interactive and engaging lessons, participants will learn sales enablement strategies, best practices, and real-world applications to succeed in today's competitive B2B sales landscape.



Course Objectives

  • Understand the fundamentals of B2B sales and sales enablement
  • Develop effective sales strategies and tactics to close high-value deals
  • Learn how to identify and pursue new business opportunities
  • Improve sales performance and productivity through data-driven insights
  • Enhance collaboration and communication with cross-functional teams
  • Stay up-to-date with the latest trends and best practices in B2B sales


Course Curriculum

Module 1. Introduction to B2B Sales and Sales Enablement: Setting sales goals and objectives

  • Defining B2B sales and sales enablement
  • Understanding the B2B sales process
  • The role of sales enablement in B2B sales success
  • Setting sales goals and objectives

Module 2. Understanding Your Customer: Developing buyer personas, Customer profiling and segmentation

  • Customer profiling and segmentation
  • Understanding customer needs and pain points
  • Developing buyer personas
  • Creating customer-centric sales strategies

Module 3. Sales Enablement Strategies: Content marketing and sales enablement

  • Content marketing and sales enablement
  • Using data and analytics to inform sales decisions
  • Developing sales playbooks and battle cards
  • Implementing sales enablement tools and technologies

Module 4. Effective Sales Communication: Effective sales storytelling

  • Developing a sales messaging framework
  • Crafting compelling sales pitches and presentations
  • Handling objections and closing deals
  • Effective sales storytelling

Module 5. Sales Performance Optimization: Using data to optimize sales strategies

  • Measuring and tracking sales performance
  • Using data to optimize sales strategies
  • Developing sales forecasting and pipeline management skills
  • Improving sales productivity and efficiency

Module 6. Advanced Sales Techniques: Closing complex and high-value deals

  • Negotiation and conflict resolution skills
  • Using psychology and emotional intelligence in sales
  • Developing strategic partnerships and alliances
  • Closing complex and high-value deals


Course Features

  • Interactive and engaging lessons with real-world applications and case studies
  • Comprehensive and up-to-date content covering the latest trends and best practices in B2B sales
  • Expert instructors with extensive experience in B2B sales and sales enablement
  • Certificate upon completion to demonstrate your expertise and commitment to B2B sales excellence
  • Flexible learning with lifetime access to course materials and mobile accessibility
  • Community-driven with opportunities to connect with peers and instructors
  • Actionable insights and hands-on projects to apply learning to real-world scenarios
  • Bite-sized lessons and gamification to make learning fun and engaging
  • Progress tracking to monitor your progress and stay motivated


Course Format

This course is delivered online through a combination of video lessons, interactive exercises, and hands-on projects. Participants will have lifetime access to course materials and can complete the course at their own pace.



Course Duration

The course is designed to be completed in 6-8 weeks, but participants can complete it at their own pace.



Course Prerequisites

There are no prerequisites for this course, but participants are expected to have a basic understanding of B2B sales and sales enablement concepts.