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Unlocking SEO Secrets; Boosting Website Leads and Online Visibility

Unlocking SEO Secrets; Boosting Website Leads and Online Visibility

$199.00
When you get access:
Course access is prepared after purchase and delivered via email
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Self-paced • Lifetime updates
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Toolkit Included:
Includes a practical, ready-to-use toolkit with implementation templates, worksheets, checklists, and decision-support materials so you can apply what you learn immediately - no additional setup required.
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Unlocking SEO Secrets: Boosting Website Leads and Online Visibility



Course Overview

This comprehensive course is designed to equip you with the knowledge and skills needed to unlock the secrets of Search Engine Optimization (SEO) and boost your website's online visibility. With a focus on practical, real-world applications, you'll learn how to drive more leads and sales through your website.



Course Features

  • Interactive and engaging learning experience
  • Comprehensive curriculum covering all aspects of SEO
  • Personalized learning experience with expert instructors
  • Up-to-date content reflecting the latest SEO trends and best practices
  • Practical, hands-on projects to reinforce learning
  • High-quality content, including video lessons, quizzes, and downloadable resources
  • Certificate of Completion issued by The Art of Service
  • Flexible learning schedule with lifetime access to course materials
  • User-friendly and mobile-accessible learning platform
  • Community-driven learning environment with discussion forums and live webinars
  • Actionable insights and tips to improve your website's SEO
  • Bite-sized lessons and progress tracking to keep you on track
  • Gamification elements to make learning fun and engaging


Course Outline

Module 1: Introduction to SEO

  • What is SEO and why is it important?
  • Understanding search engines and how they work
  • Keyword research and planning
  • Setting up your website for SEO success

Module 2: On-Page Optimization

  • Optimizing your website's structure and architecture
  • Writing SEO-friendly content
  • Using meta tags and header tags
  • Image optimization and alt text
  • Internal linking and anchor text

Module 3: Technical SEO

  • Understanding website crawlability and indexing
  • XML sitemaps and schema markup
  • Website speed and performance optimization
  • Mobile-friendliness and responsive design
  • SSL certificates and HTTPS

Module 4: Link Building and Off-Page Optimization

  • Understanding the importance of backlinks
  • Guest blogging and content marketing
  • Broken link building and resource pages
  • Reviews and ratings
  • Social media and SEO

Module 5: Local SEO

  • Understanding local search and Google My Business
  • Optimizing your website for local search
  • Building local citations and reviews
  • Local link building and partnerships
  • Measuring local SEO success

Module 6: Analytics and Tracking

  • Understanding Google Analytics and tracking codes
  • Setting up and tracking goals and conversions
  • Measuring website traffic and engagement
  • Tracking keyword rankings and SEO metrics
  • Using data to inform SEO decisions

Module 7: Advanced SEO Topics

  • Understanding voice search and AI-powered search
  • Video SEO and YouTube optimization
  • Podcast SEO and audio content optimization
  • Entity-based optimization and schema markup
  • SEO for e-commerce and online stores

Module 8: SEO Strategy and Planning

  • Developing an SEO strategy and plan
  • Conducting an SEO audit and technical assessment
  • Creating an SEO roadmap and timeline
  • Measuring and tracking SEO success
  • Adjusting and refining your SEO strategy

Module 9: SEO Tools and Software

  • Overview of popular SEO tools and software
  • Ahrefs and SEMrush
  • Moz and Google Search Console
  • SEMrush and Google Analytics
  • Other SEO tools and software

Module 10: SEO Best Practices and Ethics

  • Understanding SEO ethics and best practices
  • Avoiding black hat SEO techniques
  • Following Google's guidelines and policies
  • SEO and accessibility
  • SEO and user experience


Certificate of Completion

Upon completing the course, you'll receive a Certificate of Completion issued by The Art of Service. This certificate demonstrates your expertise and knowledge in SEO and can be added to your resume or LinkedIn profile.

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