This curriculum spans the design and operationalization of supply chain segmentation across strategy, data, technology, and cross-functional execution, comparable in scope to a multi-phase internal capability program that integrates planning, governance, and system enablement across global supply chain functions.
Module 1: Defining Strategic Segmentation Objectives
- Select which customer segments justify differentiated service levels based on profitability and strategic alignment, not just volume.
- Determine whether segmentation will be driven by product velocity, customer behavior, or channel requirements—and document the implications for inventory placement.
- Decide on the minimum threshold for segment-specific service level agreements (SLAs) to avoid over-segmentation and operational complexity.
- Align sales, marketing, and supply chain leadership on segment definitions to prevent conflicting incentives and misaligned forecasts.
- Establish criteria for segment re-evaluation frequency, balancing stability with responsiveness to market changes.
- Integrate segmentation objectives into annual operating plans to ensure budget and resource alignment across functions.
- Define ownership for segment performance metrics to avoid accountability gaps between commercial and supply chain teams.
Module 2: Data Infrastructure for Segmentation Analysis
- Map data sources for customer, product, and transactional data across ERP, CRM, and logistics systems to identify coverage gaps.
- Design a centralized data model that supports dynamic segmentation without requiring nightly batch processing delays.
- Implement data quality rules to handle missing or inconsistent product categorization, especially for new or seasonal items.
- Configure access controls to ensure commercial teams can view segment data without exposing sensitive cost or margin details.
- Decide whether to use real-time or lagged data for segmentation triggers based on system latency and business cycle length.
- Standardize time-series alignment across regions to enable consistent global segmentation, particularly for multinational accounts.
- Build audit trails for segmentation logic changes to support compliance and root-cause analysis during performance reviews.
Module 3: Multi-Dimensional Segmentation Frameworks
- Combine ABC analysis (based on revenue) with XYZ (based on demand variability) to create hybrid product segments requiring distinct forecasting methods.
- Assign customers to segments using both historical spend and growth potential, requiring integration of sales pipeline data.
- Define exception handling rules for products or customers that fall into conflicting segments across dimensions.
- Configure segmentation algorithms to exclude promotional spikes or one-time orders from baseline classification.
- Balance granularity and manageability by capping the number of segments at a level supportable by existing planning teams.
- Document the rationale for edge-case classifications to ensure consistency during planning cycle transitions.
- Implement override mechanisms for strategic accounts that require manual segment assignment despite algorithmic output.
Module 4: Aligning Inventory Policies with Segments
- Set safety stock targets per segment using service level requirements, lead time variability, and replenishment cost trade-offs.
- Assign inventory positioning strategies (e.g., push vs. pull) based on segment demand predictability and replenishment lead times.
- Configure warehouse slotting rules to prioritize high-velocity segments in forward pick areas, impacting labor efficiency.
- Adjust reorder point logic for intermittent demand segments to prevent chronic stockouts or excess obsolescence.
- Negotiate supplier agreements for segmented lead times, accepting longer terms for low-priority items to reduce working capital.
- Implement dynamic safety stock recalibration triggers based on segment-specific forecast error thresholds.
- Define rules for cross-segment inventory borrowing, including approval workflows and financial chargebacks.
Module 5: Demand Planning Integration Across Segments
- Select forecasting models (e.g., exponential smoothing, ML-based) based on segment-specific data availability and volatility.
- Allocate planning effort disproportionately to high-impact segments, reducing manual intervention for stable, low-value items.
- Design consensus forecasting workflows that require segment-specific inputs from sales, marketing, and supply chain.
- Establish escalation paths for forecast deviations exceeding tolerance bands within critical segments.
- Configure statistical forecast overrides with audit logging to prevent unauthorized adjustments in automated systems.
- Integrate new product introduction (NPI) planning into segmentation frameworks using analogous product performance data.
- Implement rolling forecast horizons that vary by segment, with longer views for strategic accounts and shorter for volatile items.
Module 6: Collaborative Execution Across Functions
- Define standard operating procedures for sales promotions that require pre-approval based on segment impact assessments.
- Implement cross-functional S&OP meetings structured around segment performance, not just aggregate P&L.
- Configure order promising logic in the ERP to reflect segment-specific ATP (available-to-promise) rules.
- Establish joint accountability metrics between sales and supply chain for segment-level forecast accuracy.
- Design incentive compensation plans that reward sales teams for achieving segment-specific profitability, not just volume.
- Implement change management protocols for segment reclassification to minimize disruption to planning cycles.
- Build shared dashboards that display real-time segment performance across functions with role-based views.
Module 7: Technology Enablement and System Configuration
- Configure advanced planning systems (APS) to support segment-specific planning calendars and cycle times.
- Integrate segmentation logic into procurement systems to trigger different sourcing strategies per segment.
- Customize reporting templates in BI tools to automatically group KPIs by active segments without manual filtering.
- Implement API integrations between segmentation engines and warehouse management systems for dynamic slotting.
- Design simulation environments to test the impact of re-segmentation before deploying to production systems.
- Configure alert thresholds in control towers based on segment-criticality, prioritizing response for high-value items.
- Validate system-generated segment assignments monthly to detect data drift or logic degradation.
Module 8: Governance, Performance Monitoring, and Continuous Improvement
- Establish a cross-functional governance board with decision rights to approve segment definition changes.
- Define KPIs per segment (e.g., fill rate, inventory turns, forecast error) and track them in a balanced scorecard.
- Conduct quarterly business reviews focused on underperforming segments, requiring root-cause analysis and action plans.
- Implement a formal process to retire segments that no longer meet strategic or volume thresholds.
- Measure the cost of complexity introduced by segmentation and compare it to service or margin improvements.
- Document lessons learned from segmentation failures, such as over-servicing low-margin customers.
- Update segmentation logic in response to M&A activity, ensuring acquired entities are evaluated under the same framework.