Media Convergence Toolkit

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Orchestrate Media Convergence: on a regular basis, keeps CoE el in the loop on critical project issues (process, people, technology).

More Uses of the Media Convergence Toolkit:

  • Stay on the bleeding edge of Social Media trends, tools, and the creator economy to inform Content Strategy.

  • Primary objective is to support the larger Media team in improving Consumer Engagement across all Digital Touchpoints, optimizing existing Media Channels, generating new sources of quality traffic, facilitating unique content and growing the scale and efficiency of the Media program.

  • Ensure you build awareness, buzz and affinity around the brand and any relevant marketing initiatives.

  • Develop new and inventive ways of applying Visual Design, animation and Graphic Design into the integration of New Media applications to promote Customer Support and engagement.

  • Be certain that your project develops processes and workflows to secure a constant flow of relevant Social Media content.

  • Secure that your organization learns to follow creative workflow from concept to production, development and/or media outreach.

  • Support the Strategic Planning Process by providing forecasts, analysis and direction on optimal media investment levels to hIT Business goals.

  • Manage Media Convergence: post creative across the various Social Media Platforms during peak times to drive the highest engagement.

  • Audit Media Convergence: implement holistic and Data Driven programs and process with clear, measurable results, that work in close harmony with Media Relations and direct outreach.

  • Collaborate with media departments analytics and measurement teams to plan and execute a joint testing roadmap using heavy lifting measurement guidelines with a focus on forecasting.

  • Manage work with Chief Marketing and communications officers to refine Social Media strategy and Best Practices.

  • Ensure you think collaboration is key to successful design.

  • Orchestrate Media Convergence: partner with the Graphic Design specialization and Digital Media specialization to develop and execute planned, real time, paid and organic content.

  • Apply principles of written communication, graphical layout, and multimedia techniques appropriate to Social Media communication, ensuring that work products are clear, usable and effectively convey the intended messages and information.

  • Develop advanced measurement models and capabilities, by leveraging Best In Class methodologies (advanced attribution models, Media Mix models).

  • Arrange that your corporation verifies the news clippings and other online, print, and Social Media mention report is completed on a monthly basis for property distribution.

  • Audit Media Convergence: research and report on the latest trends in Social Media and digital and Content Marketing.

  • Direct Media Convergence: script, storyboard, budget, allocate resources, set deadlines and select optimal forms of media for projects.

  • Be certain that your strategy complies; improvements to the Content Strategy should also be made as the Content Management analyzes key website and Social Media metrics.

  • Assure your organization engages the community through the development and implementation of Social Media brand strategies, campaigns, and plans to build brand/organizational awareness.

  • Manage work with the Digital Media team to take games and interactive projects from concept to reality in an Agile Work environment.

  • Ensure accuracy and accessibility to the various internal operational teams (network operations, content operations, media logistics, linear scheduling, etc) that rely on it.

  • Ensure you designate; understand Social Media metrics; able to interpret the results and take action to increase effectiveness of Social Media campaigns.

  • Audit Media Convergence: monitor and report performance of Social Media Marketing efforts on an ongoing basis, leveraging benchmarks across B2B and B2C to establish/maintain Best Practices.

  • Collaborate with the creative team to develop the advertising strategy and media buy and Measure Effectiveness through KPIs.

  • Establish Media Convergence: review paid Digital Marketing assets and paid Social Media campaigns to ensure productivity and provide analysis to inform marketing campaigns.

  • Develop Media Relations strategy and conduct outreach for programs/projects.

  • Be accountable for serving as a Social Media specialization, copywriter and media spokesperson.

  • Organize Media Convergence: aggregate and analyze data from multiple advertising and media platform partners and analytics to tie multi touch attribution models and optimization across all touchpoints and channels.

  • Provide general support for organization projects, as Social Media Posts and new business research.

  • Arrange that your enterprise has evolved from communications integrator into a full service Convergence Systems Integrator with a particular focus on IP integration and Cloud Computing.

  • Provide financial leadership across headcount planning, budgeting, forecasting and Long Range Planning.

 

Save time, empower your teams and effectively upgrade your processes with access to this practical Media Convergence Toolkit and guide. Address common challenges with best-practice templates, step-by-step Work Plans and maturity diagnostics for any Media Convergence related project.

Download the Toolkit and in Three Steps you will be guided from idea to implementation results.

The Toolkit contains the following practical and powerful enablers with new and updated Media Convergence specific requirements:


STEP 1: Get your bearings

Start with...

  • The latest quick edition of the Media Convergence Self Assessment book in PDF containing 49 requirements to perform a quickscan, get an overview and share with stakeholders.

Organized in a Data Driven improvement cycle RDMAICS (Recognize, Define, Measure, Analyze, Improve, Control and Sustain), check the…

  • Example pre-filled Self-Assessment Excel Dashboard to get familiar with results generation

Then find your goals...


STEP 2: Set concrete goals, tasks, dates and numbers you can track

Featuring 999 new and updated case-based questions, organized into seven core areas of Process Design, this Self-Assessment will help you identify areas in which Media Convergence improvements can be made.

Examples; 10 of the 999 standard requirements:

  1. Who else should you help?

  2. Do Quality Systems drive continuous improvement?

  3. How is the value delivered by Media Convergence being measured?

  4. Do Media Convergence benefits exceed costs?

  5. What is an unallowable cost?

  6. What does your Operating model cost?

  7. What is the right balance of time and resources between investigation, analysis, and discussion and dissemination?

  8. What is it like to work for you?

  9. Are employees recognized for desired behaviors?

  10. What causes innovation to fail or succeed in your organization?


Complete the self assessment, on your own or with a team in a workshop setting. Use the workbook together with the self assessment requirements spreadsheet:

  • The workbook is the latest in-depth complete edition of the Media Convergence book in PDF containing 994 requirements, which criteria correspond to the criteria in...

Your Media Convergence self-assessment dashboard which gives you your dynamically prioritized projects-ready tool and shows your organization exactly what to do next:

  • The Self-Assessment Excel Dashboard; with the Media Convergence Self-Assessment and Scorecard you will develop a clear picture of which Media Convergence areas need attention, which requirements you should focus on and who will be responsible for them:

    • Shows your organization instant insight in areas for improvement: Auto generates reports, radar chart for maturity assessment, insights per process and participant and bespoke, ready to use, RACI Matrix
    • Gives you a professional Dashboard to guide and perform a thorough Media Convergence Self-Assessment
    • Is secure: Ensures offline Data Protection of your Self-Assessment results
    • Dynamically prioritized projects-ready RACI Matrix shows your organization exactly what to do next:

 

STEP 3: Implement, Track, follow up and revise strategy

The outcomes of STEP 2, the self assessment, are the inputs for STEP 3; Start and manage Media Convergence projects with the 62 implementation resources:

  • 62 step-by-step Media Convergence Project Management Form Templates covering over 1500 Media Convergence project requirements and success criteria:

Examples; 10 of the check box criteria:

  1. Cost Management Plan: Eac -estimate at completion, what is the total job expected to cost?

  2. Activity Cost Estimates: In which phase of the Acquisition Process cycle does source qualifications reside?

  3. Project Scope Statement: Will all Media Convergence project issues be unconditionally tracked through the Issue Resolution process?

  4. Closing Process Group: Did the Media Convergence Project Team have enough people to execute the Media Convergence Project Plan?

  5. Source Selection Criteria: What are the guidelines regarding award without considerations?

  6. Scope Management Plan: Are Corrective Actions taken when actual results are substantially different from detailed Media Convergence Project Plan (variances)?

  7. Initiating Process Group: During which stage of Risk planning are risks prioritized based on probability and impact?

  8. Cost Management Plan: Is your organization certified as a supplier, wholesaler, regular dealer, or manufacturer of corresponding products/supplies?

  9. Procurement Audit: Was a formal review of tenders received undertaken?

  10. Activity Cost Estimates: What procedures are put in place regarding bidding and cost comparisons, if any?

 
Step-by-step and complete Media Convergence Project Management Forms and Templates including check box criteria and templates.

1.0 Initiating Process Group:


2.0 Planning Process Group:


3.0 Executing Process Group:

  • 3.1 Team Member Status Report
  • 3.2 Change Request
  • 3.3 Change Log
  • 3.4 Decision Log
  • 3.5 Quality Audit
  • 3.6 Team Directory
  • 3.7 Team Operating Agreement
  • 3.8 Team Performance Assessment
  • 3.9 Team Member Performance Assessment
  • 3.10 Issue Log


4.0 Monitoring and Controlling Process Group:

  • 4.1 Media Convergence project Performance Report
  • 4.2 Variance Analysis
  • 4.3 Earned Value Status
  • 4.4 Risk Audit
  • 4.5 Contractor Status Report
  • 4.6 Formal Acceptance


5.0 Closing Process Group:

  • 5.1 Procurement Audit
  • 5.2 Contract Close-Out
  • 5.3 Media Convergence project or Phase Close-Out
  • 5.4 Lessons Learned

 

Results

With this Three Step process you will have all the tools you need for any Media Convergence project with this in-depth Media Convergence Toolkit.

In using the Toolkit you will be better able to:

  • Diagnose Media Convergence projects, initiatives, organizations, businesses and processes using accepted diagnostic standards and practices
  • Implement evidence-based Best Practice strategies aligned with overall goals
  • Integrate recent advances in Media Convergence and put Process Design strategies into practice according to Best Practice guidelines

Defining, designing, creating, and implementing a process to solve a business challenge or meet a business objective is the most valuable role; In EVERY company, organization and department.

Unless you are talking a one-time, single-use project within a business, there should be a process. Whether that process is managed and implemented by humans, AI, or a combination of the two, it needs to be designed by someone with a complex enough perspective to ask the right questions. Someone capable of asking the right questions and step back and say, 'What are we really trying to accomplish here? And is there a different way to look at it?'

This Toolkit empowers people to do just that - whether their title is entrepreneur, manager, consultant, (Vice-)President, CxO etc... - they are the people who rule the future. They are the person who asks the right questions to make Media Convergence investments work better.

This Media Convergence All-Inclusive Toolkit enables You to be that person.

 

Includes lifetime updates

Every self assessment comes with Lifetime Updates and Lifetime Free Updated Books. Lifetime Updates is an industry-first feature which allows you to receive verified self assessment updates, ensuring you always have the most accurate information at your fingertips.