AI Marketing Toolkit

Save time, empower your teams and effectively upgrade your processes with access to this practical AI Marketing Toolkit and guide. Address common challenges with best-practice templates, step-by-step work plans and maturity diagnostics for any AI Marketing related project.

Download the Toolkit and in Three Steps you will be guided from idea to implementation results.

The Toolkit contains the following practical and powerful enablers with new and updated AI Marketing specific requirements:

STEP 1: Get your bearings

Start with...


• The latest quick edition of the AI Marketing Self Assessment book in PDF containing 49 requirements to perform a quickscan, get an overview and share with stakeholders.


Organized in a data driven improvement cycle RDMAICS (Recognize, Define, Measure, Analyze, Improve, Control and Sustain), check the…


• Example pre-filled Self-Assessment Excel Dashboard to get familiar with results generation


Then find your goals...

STEP 2: Set concrete goals, tasks, dates and numbers you can track

Featuring 990 new and updated case-based questions, organized into seven core areas of process design, this Self-Assessment will help you identify areas in which AI Marketing improvements can be made.

Examples; 10 of the 990 standard requirements:


1. Are you confident that your existing personalization capabilities are maximizing the ability to deliver the right messages to your customers at the right times and places?
   
   

2. What is the pathways and how to get the reinvention wheel open up for more transparent, accountable, sustainable practices to marketing better?
   
   

3. How should marketing, communicative messages and campaigns be designed to make Artificial Intelligence approachable to users and consumers?
   
   

4. Are there cultural changes that need to be managed in order to help your teams feel more comfortable trusting AI to make more decisions?
   
   

5. Which skills do you believe marketing managers should possess in order to implement best practices in marketing automation?
   
   

6. How do you create a biosecurity plan and how much will it cost to create and implement a biosecurity plan?
   
   

7. How does a change in machine productivity affect your organizations demand for human labor by occupation?
   
   

8. Does artificial intelligence based marketing provide better efficiency than traditional based marketing?
   
   

9. Is the sales and marketing director able to give constructive feedback to the editorial decision making?
   
   

10. Are you currently deriving insights out of the gathered data to identify areas of further improvement?
    
    


Complete the self assessment, on your own or with a team in a workshop setting. Use the workbook together with the self assessment requirements spreadsheet:


• The workbook is the latest in-depth complete edition of the AI Marketing book in PDF containing 990 requirements, which criteria correspond to the criteria in...


Your AI Marketing self-assessment dashboard which gives you your dynamically prioritized projects-ready tool and shows your organization exactly what to do next:


• The Self-Assessment Excel Dashboard; with the AI Marketing Self-Assessment and Scorecard you will develop a clear picture of which AI Marketing areas need attention, which requirements you should focus on and who will be responsible for them:
  
  


• Shows your organization instant insight in areas for improvement: Auto generates reports, radar chart for maturity assessment, insights per process and participant and bespoke, ready to use, RACI Matrix

• Gives you a professional Dashboard to guide and perform a thorough AI Marketing Self-Assessment

• Is secure: Ensures offline data protection of your Self-Assessment results

• Dynamically prioritized projects-ready RACI Matrix shows your organization exactly what to do next:



STEP 3: Implement, Track, follow up and revise strategy

The outcomes of STEP 2, the self assessment, are the inputs for STEP 3; Start and manage AI Marketing projects with the 62 implementation resources:


• 62 step-by-step AI Marketing Project Management Form Templates covering over 1500 AI Marketing project requirements and success criteria:


Examples; 10 of the check box criteria:


1. WBS Dictionary: Are the wbs and organizational levels for application of the AI Marketing projected overhead costs identified?
   
   

2. Procurement Audit: Are there inferior competencies among procurement staff?
   
   

3. Stakeholder Management Plan: Have all documents been archived in a AI Marketing project repository for each release?
   
   

4. Scope Management Plan: Have the procedures for identifying variances from estimates & adjusting the detailed work program been followed?
   
   

5. WBS Dictionary: Identify potential or actual budget-based and time-based schedule variances?
   
   

6. Quality Management Plan: How do senior leaders create an environment that encourages learning and innovation?
   
   

7. Change Log: How does this relate to the standards developed for specific business processes?
   
   

8. Procurement Audit: Has the department identified and described the different elements in the procurement process?
   
   

9. Team Operating Agreement: What individual strengths does each team member bring to the group?
   
   

10. Team Directory: Does a AI Marketing project team directory list all resources assigned to the AI Marketing project?


 
Step-by-step and complete AI Marketing Project Management Forms and Templates including check box criteria and templates.

1.0 Initiating Process Group:


• 1.1 AI Marketing project Charter

• 1.2 Stakeholder Register

• 1.3 Stakeholder Analysis Matrix


2.0 Planning Process Group:


• 2.1 AI Marketing project Management Plan

• 2.2 Scope Management Plan

• 2.3 Requirements Management Plan

• 2.4 Requirements Documentation

• 2.5 Requirements Traceability Matrix

• 2.6 AI Marketing project Scope Statement

• 2.7 Assumption and Constraint Log

• 2.8 Work Breakdown Structure

• 2.9 WBS Dictionary

• 2.10 Schedule Management Plan

• 2.11 Activity List

• 2.12 Activity Attributes

• 2.13 Milestone List

• 2.14 Network Diagram

• 2.15 Activity Resource Requirements

• 2.16 Resource Breakdown Structure

• 2.17 Activity Duration Estimates

• 2.18 Duration Estimating Worksheet

• 2.19 AI Marketing project Schedule

• 2.20 Cost Management Plan

• 2.21 Activity Cost Estimates

• 2.22 Cost Estimating Worksheet

• 2.23 Cost Baseline

• 2.24 Quality Management Plan

• 2.25 Quality Metrics

• 2.26 Process Improvement Plan

• 2.27 Responsibility Assignment Matrix

• 2.28 Roles and Responsibilities

• 2.29 Human Resource Management Plan

• 2.30 Communications Management Plan

• 2.31 Risk Management Plan

• 2.32 Risk Register

• 2.33 Probability and Impact Assessment

• 2.34 Probability and Impact Matrix

• 2.35 Risk Data Sheet

• 2.36 Procurement Management Plan

• 2.37 Source Selection Criteria

• 2.38 Stakeholder Management Plan

• 2.39 Change Management Plan


3.0 Executing Process Group:


• 3.1 Team Member Status Report

• 3.2 Change Request

• 3.3 Change Log

• 3.4 Decision Log

• 3.5 Quality Audit

• 3.6 Team Directory

• 3.7 Team Operating Agreement

• 3.8 Team Performance Assessment

• 3.9 Team Member Performance Assessment

• 3.10 Issue Log


4.0 Monitoring and Controlling Process Group:


• 4.1 AI Marketing project Performance Report

• 4.2 Variance Analysis

• 4.3 Earned Value Status

• 4.4 Risk Audit

• 4.5 Contractor Status Report

• 4.6 Formal Acceptance


5.0 Closing Process Group:


• 5.1 Procurement Audit

• 5.2 Contract Close-Out

• 5.3 AI Marketing project or Phase Close-Out

• 5.4 Lessons Learned


Results

With this Three Step process you will have all the tools you need for any AI Marketing project with this in-depth AI Marketing Toolkit.

In using the Toolkit you will be better able to:


• Diagnose AI Marketing projects, initiatives, organizations, businesses and processes using accepted diagnostic standards and practices

• Implement evidence-based best practice strategies aligned with overall goals

• Integrate recent advances in AI Marketing and put process design strategies into practice according to best practice guidelines


Defining, designing, creating, and implementing a process to solve a business challenge or meet a business objective is the most valuable role; In EVERY company, organization and department.

Unless you are talking a one-time, single-use project within a business, there should be a process. Whether that process is managed and implemented by humans, AI, or a combination of the two, it needs to be designed by someone with a complex enough perspective to ask the right questions. Someone capable of asking the right questions and step back and say, 'What are we really trying to accomplish here? And is there a different way to look at it?'

This Toolkit empowers people to do just that - whether their title is entrepreneur, manager, consultant, (Vice-)President, CxO etc... - they are the people who rule the future. They are the person who asks the right questions to make AI Marketing investments work better.

This AI Marketing All-Inclusive Toolkit enables You to be that person.

Includes lifetime updates

Every self assessment comes with Lifetime Updates and Lifetime Free Updated Books. Lifetime Updates is an industry-first feature which allows you to receive verified self assessment updates, ensuring you always have the most accurate information at your fingertips.